Chris Gomersall's Articles on Martech Zone

Chris Gomersall

Chris Gomersall is the founder and CEO of ATOMIZED, a marketing software company in Atlanta, GA. Previously, Chris was a Creative Strategist at Facebook and Instagram where he collaborated with the world's biggest brands and agencies‪, filed patents, worked with social anthropologists and data scientists, built prototypes with engineers‬, ‪lead publishing program bootcamps, and more.‬ Previously the creative lead at Moxie, other agencies include Euro RSCG (DSW), Exile on Seventh (Agency.com), and a start-up of his own.
  • Social Media & Influencer Marketing
    How to not fail at Snapchat

    How To Not Fail at Snapchat

    Snapchat is a multimedia messaging app that thrives on ephemeral content, augmented reality (AR), and a predominantly young user base. It offers a unique blend of disappearing messages, stories, and AR filters that encourage frequent interaction and creativity among users. Beyond personal communication, Snapchat has evolved into a dynamic platform for creators and brands to connect with audiences in innovative…

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