What are the Top Strategies for SaaS Platforms to Grow

What’s your number one focus as a SaaS company? Growth, of course. Skyrocketing success is expected from you. It’s vital to your long term survival:  Even if a software company is growing at 60% annually, its chances of becoming a multibillion-dollar giant are no better than 50/50.​  McKinsey & Company, Grow Fast or Die Slow Month over month growth is essential to covering the losses from churn SaaS companies generally experience. To beat expectations and

6 Ways in Which Social Signals Improve Ranking

Social signals represent interactions, such as retweets, likes, and votes, of social media users with your brand, which indicate its popularity and quality to search engines. Google, Bing, Yahoo, and other search engines use certain algorithms to determine the ranking of search results. The actual influence of social signals on the results of the algorithms is anyone’s guess, since the algorithms of search engines are protected via non-disclosure agreements. However, social media undoubtedly is the