Douglas Karr's Articles on Martech Zone

Douglas Karr

Douglas Karr is a fractional Chief Marketing Officer specializing in SaaS and AI companies, where he helps scale marketing operations, drive demand generation, and implement AI-powered strategies. He is the founder and publisher of Martech Zone, a leading publication in marketing technology, and a trusted advisor to startups and enterprises alike. With a track record spanning more than $5 billion in MarTech acquisitions and investments, Douglas has led go-to-market strategy, brand positioning, and digital transformation initiatives for companies ranging from early-stage startups to global tech leaders like Dell, GoDaddy, Salesforce, Oracle, and Adobe. A published author of Corporate Blogging for Dummies and contributor to The Better Business Book, Douglas is also a recognized speaker, curriculum developer, and Forbes contributor. A U.S. Navy veteran, he combines strategic leadership with hands-on execution to help organizations achieve measurable growth.
  • cloudflare1

    The Fastest and Easiest Means of Speeding Up Your Site

    Through our hosting provider, I was introduced to CloudFlare . I was absolutely astonished at the service... especially the starting price (free). When I worked for a major SaaS provider, we configured geocaching services and it cost us tens of…

  • 360

    The Future of Interactive 360 Degree Video

    This is a pretty amazing technology when you start to think about the possibilities. Perhaps you could record multiple storylines and have the user click and enter the next. Could make for one heck of a horror movie! :) See…

  • global email stats

    What Annoys People About Emails

    The folks at ccLoop have put together this infographic on what annoys people about email. 95% of U.S. online consumers use email for communication and business. It’s a great tool to interact and reach new, existing, and future clients. However,…

  • Marketing Terminology

    21 Marketing Terms to Impress and Annoy Your Colleagues

    I was at home catching up on some reading tonight. I'm a pretty simple guy, so whenever I hit some new terminology, I often click over to a search engine or dictionary to figure out what I'm reading. I'm also…

  • moe queso

    Dancing for Queso

    Had I known that Moe's Southwest Grill had a dance video contest for $10,000 - I may have dedicated a desktop jam video just for them! I like this campaign for a few reasons. The agency Brandmovers didn't have to…

  • programming language popularity

    Popularity of Programming Languages

    Rackspace recently published an infographic on the evolution of programming languages. You can click through to Rackspace to see the entire infographic - the more applicable section, in my opinion, is the overall popularity at present. When I'm speaking with…

  • wordpress custom background

    Add Custom Backgrounds to WordPress 3

    This month's .net magazine arrived with a great section on WordPress 3 features. One of the features is the ability to change your background image on your theme. The code is really simple. In your theme functions.php file, add the…

  • content marketing investment

    The Value of Content Marketing

    This is a unique look at content marketing. We shared the Content Grid yesterday, discussing how each type of content can be utilized strategically. This infographic calls for an even more robust strategy because the behavior of readers is changing...…

  • compendium content calendar s

    Viewing Your Content Calendar

    Blogging and social media is a marathon of generating valuable content on a daily basis for your audience. The goal is to generate enough authority and content that we have readers, fans or followers eventually convert into customers. That takes…

  • DIY Infographic Guide

    DIY Infographic Production: A Step-by-Step Guide

    Creating impactful infographics is a crucial skill in online marketing. With 200 million people on the FTC's do-not-call list, diminishing email usage, and 78% of Internet users conducting product research online, infographics have become a go-to strategy for marketers looking…

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