Surgeons mentally prepare for surgery. Athletes mentally prepare for the big game. You, too, need to get psyched about your next opportunity, your biggest sales call or presentation yet. Developing great communication skills will set you apart from the rest of the pack. Think about what skills you need: Masterful Listening Techniques – Do you really know what your customer needs and why? What is his pain? Can you hear it in what he says and in how he says it? Tone-Setting Body Language – Do you know when to mirror your customer’s body language?