Hannah O’Brien's Articles on Martech Zone

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Hannah O’Brien

Hannah O’Brien writes for the digital marketing agency Aumcore, which specializes in generating the prime digital experience paired with a top-notch content marketing plan.

Analytics & Testing

Hannah O’BrienOct 10, 2020

Why Real-Time Marketing Has Become More Essential in The COVID Era

It’s been confirmed that the United States’ annual Super Bowl needs upwards of 11 million kilowatt-hours of power to run the game start to finish. Snack brand Oreo had been waiting around two years for the moment when not all 11 million kilowatt-hours of power would successfully run and there’d be a blackout; just in time for the brand to execute their punchline.…

Why Real-Time Marketing Has Become More Essential in The COVID Era

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