Larizza de Vera's Articles on Martech Zone
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Content Marketing
A Guide for Marketers About Intellectual Property (IP)
Marketing is a continuous undertaking. Whether you are an enterprise corporation or a small business, marketing is essential to keep businesses afloat and help drive them toward success. So, it is important to secure and maintain your brand’s reputation to establish a smooth marketing campaign for your business. But before devising a strategic marketing campaign, marketers must fully realize their brand’s…