Content Marketing

I’m not going to Barnes and Nobles Today!

They built a Barnes and Nobles within a few miles of my home and it’s really a stunning store. I seem to always have a difficult time actually finding my books there, though. Borders seems to have a more finite means of organizing their shelves.

Anyways, I really enjoy both stores but I’ve found myself at Barnes and Nobles more often because they have a Starbucks that has Wireless with AT&T. I haven’t been to Borders for a while – I’m hoping that they’ve got access besides T-Mobile as well.

Anyways – I’m a bookhound and order books constantly from Barnes and Nobles (and Amazon) but only Borders remembered what today is:

That Borders took the time to design a nice email like this AND send me coupon for 25% off is too cool and won’t be forgotten with me. It sounds as though Borders may be losing the war to Barnes and Nobles – but, aside from a convenient location, I’m really not sure how.

By the way, I’m the big 4-0 today! Woohoo!

Download a Sponsored Marketing Whitepaper:
The Modern CIO: Digitally Delivering Business Transformation

The Modern CIO: Digitally Delivering Business Transformation

We're entering a new industrial era, fueled by the Internet of Everything, cloud and social media. It's also an unprecedented opportunity for CIOs to lead the change, creating business value and capturing new opportunities. Download Now


  1. 1
  2. 2
  3. 3
  4. 4
  5. 5
  6. 6
  7. 7
  8. 8
  9. 9
  10. 10
  11. 11