Color is always a fascinating topic and have been some of the most popular infographics we’ve shared on the blog. Color preferences by gender, logo colors of the web, and whether or not colors impact sales have all been infographics we’ve run. This infographic from Marketo and Column Five provides a different perspective… what colors say about your brand.
Marketo: The most prominent brands in the world are defined by their colors. Think of McDonald’s golden arches, the name Jet Blue, and UPS’ slogan, What can Brown do for you? These companies, and many others, strategically use colors in their logo, website, and product to appeal to customers.