Content Marketing
Content marketing is a strategic approach to creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, ultimately driving profitable customer action. Effective content marketing involves a combination of content creation, management, and promotion across various channels, such as blogs, social media, email, and more. Key subtopics within content marketing include content marketing systems (CMS), content strategy, content creation, content distribution, and content performance measurement. By delivering high-quality content that resonates with your target audience, you can build brand awareness, establish thought leadership, and nurture relationships with potential and existing customers. Explore the articles below to learn more about how content marketing can help you achieve your business goals.
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PHP: Using Is.gd API to Shorten URL
Just read an article on the benefits and pitfalls of shortening URLs over at SEOmoz . I utilize the Is.gd API to do this: function doCurlRequest($url, $variable, $value) { $api = $url."?".$variable."=".$value; $session = curl_init(); curl_setopt($session, CURLOPT_URL, $api ...
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We Hired an Attorney Today
It's not a bad thing. Every week, for more than a year, I've had a reminder from 43 things to Start a Successful Business . That's a tall order! Starting a business is one thing, making it successful is quite…
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Google Adsense Now Monetizing my Feed
For quite some time I ran affiliate marketing ads in my feed using the PostPost plugin I developed for WordPress and Commission Junction advertisements. It wasn't really a source of any significant revenue, though, perhaps a few dollars a month.…
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Starbucks: The Inflation and Devaluation of a Brand
The United States really didn't understand what coffee could taste like. Coffee grinds were flavored with chips for a long time, which helped maximize the profits of coffee companies. I had a friend who worked in a packaging plant, specifically…
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Recommendations for Business Cards?
My son and I are watching American Psycho. It's a disturbing movie, but the business card scene is my favorite (Huey Lewis is a close second). I've had blog-based business cards for a while, but now that I've changed my…
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Blogging for Business: New Tricks for Old Dogs
No one can argue the absolute dominance of blogs on popularity and, in turn, search engine ranking. The popularity of blogs comes from this new method of communication that has evolved on the web - more personable, less refined and…
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True Story: Drop Database? Click… Doh!
The following is a true story, dated today at approximately 11:00 AM while on my way out to lunch. This is NOT a paid post, but I have added a HUGE link to the company in appreciation of them saving…
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Configuring an Internal PC for External Access
With the adoption of firewalls and routers, connecting to another computer via the Internet has become a real challenge. If you'd like to configure your computer so external access is possible, there are some in-depth configuration changes that you need…
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ProBlogger: Four Blogging Mistakes I Should Have Avoided
There’s no shortage of blogging books hitting the shelves lately, but few are as grounded and actionable as ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income by Darren Rowse and Chris Garrett. As someone who’s been blogging for…
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10 Affiliate Marketing Lessons Learned from Jeremy “Shoemoney” Schoemaker
Jeremy Schoemaker, better known as Shoemoney in the digital marketing world, has been an influential figure in Internet marketing for years. Through his courses, blog posts, and public speaking engagements, he has shared valuable insights that have shaped many marketers'…