Where To Host, Syndicate, Optimize, and Promote Your Podcast

Last year was the year podcasting exploded in popularity. In fact, 21% of Americans over the age of 12 have said they listened to a podcast in the last month, which has steadily increased year over year from the 12% share in 2008 and I only see this number continue to grow. So have you decided to start your own podcast? Well, there are a few things to consider first – where you will host

Go-To Strategies & Challenges To Holiday Marketing in Post-Covid Era

The special time of the year is right around the corner, the time we all look forward to unwinding with our loved ones and most importantly indulge in heaps of holiday shopping. Although unlike the usual holidays, this year stands apart due to the widespread disruption by COVID-19. While the world is still struggling to deal with this uncertainty and inching back to normalcy, many holiday traditions will also notice a  change and may look different

How to Benchmark Your Amazon Advertising Account

There are often times that we wonder, as marketers, how our ad spend is doing in compared to other advertisers in our industry or across a specific channel. Benchmark systems are designed for this reason – and Sellics has released a free benchmark report for your Amazon Advertising Account to compare your performance to others. Amazon Advertising Amazon advertising offers ways for marketers to improve visibility to customers to discover, browse, and shop for products

KosmoTime: Create Tasks That Reserve Time On Your Calendar

As a partner in an agency working with enterprise companies, my days are a blur and my calendar is a mess – bouncing from sales, to strategy, to stand-ups, to partner, and partner meetings non-stop. Between all of those calls, I need to actually get the work done that I’ve committed to with clients, too! One thing that I’ve personally done in the past is simply blocked out time on my calendar to ensure I

Global Ecommerce: Automatic vs Machine vs People Translation for Localisation

Cross border ecommerce is booming. Even just 4 years ago, a Nielsen report suggested that 57% of shoppers had purchased from an overseas retailer in the previous 6 months. In recent months the global COVID-19 has had a huge impact on retail across the globe. Brick and mortar shopping has dropped significantly in the US and UK, with the decline of the total retail market in the US this year is expected to be double