Thursday , 1 June 2023
  • Switch skin
  • Sidebar
  • RSS
  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • Apple
  • Paypal
  • Buy Me a Coffee
  • Podcast
  • Apps
    • Campaign ROI Calculator
    • Convert Rows To CSV
    • Conversion Rate Calculator
    • Cost Per Action Calculator
    • Convert Hex, RGB, and RGBA Colors
    • CSS Compress & Uncompress
    • Email IP Blacklist Checker
    • Find My IP Address
    • Google Analytics Campaign UTM Querystring Builder
    • JSON Viewer
    • Mobile Email Subject Line Length
    • Online Review Impact Calculator
    • Password Generator
    • SPF Record Builder
    • Survey Sample Size Calculator
    • Word Counter
  • Acronyms
  • Authors
  • Infographics
  • Subscribe
  • Contribute
  • Menu
  • Search for
Martech Zone Martech Zone

Martech Zone

  • Switch skin
Martech Zone
  • Adtech
  • AI
  • Analytics
  • Content
  • Data
  • Ecommerce
  • Email
  • Mobile
  • Sales
  • Search
  • Social
Home/Home

Latest Martech Article

  • Content MarketingOnline Infographic Makers - Canva, Visme, Easilly, Venngage, and Piktochart
    Douglas KarrThursday, June 1, 2023
    3,581

    Online Infographic Makers and Platforms

    For several years my agency had a backlog of orders for developing client infographics. The demand for infographic design services seems to have dropped in the last few years, but I have no idea why. When looking for an edge to launch a new domain or grab organic and social media attention, infographics are still our go-to strategy. The demand for infographic-related searches dropped a little bit but has been steadily on the climb again.…

More Martech Zone Articles

  • Content MarketingRoyalty-Free HD Stock Video, Visual Effects, and Video Plugin Subscriptions from ProductionCrate
    Douglas KarrThursday, June 1, 2023
    4

    ProductionCrate: Subscribe To This One-Stop Shop Of HD Royalty-Free Stock Video, Visual Effects, And Plugins

    Video production can be a challenging, time-consuming, and expensive process. Even if you have the best equipment and editing software, you still typically need to find high-quality stock video, audio, and video effects to make your videos look and sound their best. ProductionCrate is a subscription-based service that provides filmmakers and video creators access to high-quality stock video, audio, and…

  • Artificial IntelligenceGoogle Bard - How Sales, Marketing, and Developers can Write Content and Code with AI
    Douglas KarrWednesday, May 31, 2023
    21

    Google Bard: A Powerful AI Tool for Marketers, Sales Professionals, and Developers… With One Heck Of A Roadmap!

    The other day, I was in a presentation for a large publishing company with whom I frequently write guest articles. One of the topics they covered was a new policy requiring the authors never to utilize artificial intelligence writing (AI) tools in developing their content. This ridiculous policy will surely fail their publication as a whole. While I agree that…

  • Artificial IntelligenceHow To Launch Your ChatGPT ChatBot with Chatbase
    Douglas KarrTuesday, May 30, 2023
    42

    Chatbase: Train ChatGPT and Launch Your Intelligent Website ChatBot Without Any AI Expertise

    The traditional chatbot developed years ago had a simple experience… ask a question and the bot attempted to comprehend the question and provide a relevant answer. Designing a chatbot experience was rudimentary: searching for keywords and phrases, utilizing logic trees to provide direction, and rarely responding appropriately. For the most part, I believe most users (like myself) found them infuriating,…

  • Mobile and Tablet MarketingSMS Auto-Reply Text Message Samples / Examples
    Philip PortmanTuesday, May 30, 2023
    16

    10 Auto-Reply Text Message (SMS) Samples Your Business Can Use To Save Time and Improve Your Customers’ Experience

    Did you know that 48% of customers prefer text messaging as a form of business communication? Also, 45% of text messages receive a response from the recipient, which makes text message (SMS) marketing a go-to channel for all industries. However, coming up with text messages to reply to customers can sometimes feel overwhelming. You may receive a text from your…

  • Advertising TechnologyProgrammatic Job Advertising (PJA) and Price-Per-Job (PPJ) Marketing Automatization with Jooble
    Oleksii RaboshTuesday, May 30, 2023
    75

    Jooble: Programmatic Job Advertising (PJA) and Price-Per-Job (PPJ) Marketing Automation

    Recruitment marketing, or job tech marketing, is a rapidly evolving industry that requires continuous adaptation to stay ahead of the competition. Given the growing demand for candidates, the job industry players tend to automate most of the routine job marketing. At Jooble, we understand the importance of offering flexible and practical solutions to our partners, so we have developed the…

Previous Next
Disclosure

Martech Zone is an entirely free site that is monetized through referrals, affiliate links, and advertising.

Douglas Karr

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC, a proud Veteran-Owned and Operated organization. Douglas is a digital transformation speaker and consultant. You can hire him at Highbridge.

Subscribe By Email

Enter your email address to subscribe to Martech Zone and receive notifications of new articles by email.

This Week’s Trending Articles
  • Haversine Formula - Great Circle Distance - PHP, Python, MySQL
    Calculate or Query Great Circle Distance Between Points of Latitude and Longitude Using The Haversine Formula (PHP, JavaScript, Java, Python, MySQL, MSSQL Examples)
    Monday, December 5, 2022
  • Online Calculator To Calculate Sample Size For A Survey
    Calculator: Calculate Your Survey’s Minimum Sample Size
    Tuesday, October 11, 2022
  • Generational Usage and Adoption of Technology
    Generational Marketing: How Each Generation Has Adapted To and Utilizes Technology
    Tuesday, January 31, 2023
  • How To Migrate Universal Analytics Events to Google Analytics 4
    How To Migrate Events From Universal Analytics To Google Analytics 4
    Friday, November 11, 2022
  • Check Password Strength with JavaScript and Regular Expressions
    Check Password Strength with JavaScript or jQuery and Regular Expressions (With Server-Side Examples, Too!)
    Thursday, May 11, 2023

Martech Zone Apps

Builders

  • Campaign UTM Querystring
  • Referrer SPAM List
  • SPF Record

Calculators

  • Campaign ROI
  • Conversion Rate Optimization
  • Cost Per Action
  • Predict Online Views vs Sales
  • Survey Minimum Sample Size

Converters

  • CSS Compress & Uncompress
  • CSV to Rows and Rows to CSV
  • Hex, RGB, and RGBA

Tools

  • JSON Viewer
  • IP Blacklist Checker
  • Mobile Email Subject Line Length
  • Password Generator
  • What’s My IP Address?
  • Word, Sentence, Character Counter

By Category

  • All
  • Advertising Technology
  • Analytics & Testing
  • Content Marketing
  • CRM and Data Platforms
  • Ecommerce and Retail
  • Email Marketing & Email Marketing Automation
  • Mobile and Tablet Marketing
  • Public Relations
  • Sales Enablement
  • Search Marketing
  • Social Media Marketing
  • CRM and Data PlatformsAI-Driven CRM for manufacturers and distributors from Spiro
    Douglas KarrSunday, May 28, 2023
    84

    Spiro: An AI-Driven CRM for Manufacturers and Distributors That Meets Today’s Sales Challenges

    Managing customer relationships and sales processes can be daunting, especially for manufacturers and distributors. Traditional CRM systems often fall short, frustrating manufacturers and distributors with manual data entry, lack of visibility, and missed opportunities. However, Spiro, an AI-driven CRM, is changing the game by addressing these challenges head-on and providing a comprehensive solution. One of the most common complaints about…

  • Sales EnablementQuiz Funnel Marketing and Scorecard Marketing With ScoreApp
    Douglas KarrSaturday, May 27, 2023
    14

    ScoreApp: Enhance And Grow Your Lead Collection with Quiz Funnel Marketing

    Collecting high-quality leads is a fundamental challenge companies face in today’s digital landscape. Traditional methods often fall short of providing relevant and actionable insights. ScoreApp presents a practical solution through quiz funnel marketing. By leveraging quizzes and assessments, ScoreApp enables businesses to attract warm leads, gather insightful data, and boost sales effectively. What is Scorecard Marketing? A Scorecard: much like…

  • Artificial IntelligenceLooka: AI-Powered Logo and Brand Kit Creation
    Douglas KarrFriday, May 26, 2023
    32

    Looka: Your AI-Powered Logo and Graphic Branding Site

    Having a strong and memorable brand identity is crucial for success. That’s where Looka comes in. Looka is an innovative AI-powered logo and graphic branding site that empowers entrepreneurs and small businesses to design stunning logos and build a cohesive brand effortlessly. With its user-friendly platform and powerful AI technology, Looka easily creates a professional and visually appealing brand identity.…

  • Artificial IntelligenceTriple Whale Shopify AI-Driven Attribution, Forecasting, Affiliate Marketing, and Influencer Marketing
    Douglas KarrFriday, May 26, 2023
    23

    Triple Whale: Unleash The Power Of Your Shopify Store Data with AI-Driven Attribution and Forecasting

    Managing and leveraging data effectively is crucial for ecommerce businesses to thrive. Triple Whale, an innovative AI platform explicitly designed for Shopify, offers a comprehensive suite of tools to simplify analytics, attribution, merchandising, forecasting, and more. With real-time insights and automation capabilities, Triple Whale empowers brands to make data-driven decisions and drive profitable growth. Running a successful ecommerce business involves dealing…

  • Mobile and Tablet MarketingTextline SMS Text Messaging Platform and Software for Sales Teams with CRM integration
    Douglas KarrThursday, May 25, 2023
    26

    Textline: Accelerate Your Sales With CRM-Integrated Text Messaging (SMS) For Teams

    Effective, fast, and documented communication is key to driving sales and building strong relationships with prospects and clients. Traditional methods like phone calls and emails are often slow and may not get the desired response. Text messaging (SMS) allows you to harness the power of business texting to accelerate your sales cycle and take control of your customer interactions. Let’s…

  • Email Marketing & Email Marketing AutomationEmail Campaign List - Journeys, Bulk, Triggered
    Douglas KarrThursday, May 25, 2023
    39

    A Complete List Of Email Campaigns Your Business Should Be Executing By Strategy

    Email marketing plays a pivotal role in acquiring new customers, retaining existing ones, boosting customer loyalty, enhancing reputation, and upselling products or services. Here are several types of email marketing campaigns that can help a business achieve these goals: Acquisition Campaigns: The goal of acquisition campaigns is to attract new customers. These emails aim to make potential customers aware of your…

  • CRM and Data PlatformsFormidable Forms: How to Pass a Parameter Value in a Shortcode
    Douglas KarrWednesday, May 24, 2023
    16

    Formidable Forms: How To Build A Multi-Purpose Form In WordPress To Collect Leads for Multiple Products or Services

    One of the efforts I’m making on this site is to make it easier for visitors to request assistance. We have a manned chatbot that prompts our users, but sometimes that’s a bit too intrusive. We have a contact form in our footer, but that’s often too general. What I really needed was a lead collection form that I could…

  • Sales EnablementSendoso Direct Mail Automation to Increase Engagement, Acquisition, and Retention
    Douglas KarrWednesday, May 24, 2023
    350

    Sendoso: Incentivize Engagement, Acquisition, and Retention with Direct Mail

    In today’s rapidly evolving digital landscape, traditional marketing approaches are proving insufficient. Email blasts, cold calls, and mailers are losing effectiveness as potential customers are increasingly resistant to generic, impersonal attempts to capture their attention. The hunt for innovative, authentic, and personalized connections with audiences has led to the rise of Sendoso, a direct marketing automation platform. Consumer behavior has…

  • Email Marketing & Email Marketing AutomationAtData Email Intelligence for Fraud Protection and Deliverability
    Douglas KarrTuesday, May 23, 2023
    27

    AtData: Unleash the Power of First-Party Data With Email Intelligence

    Harnessing the potential of data has become a pivotal factor for companies striving to gain a competitive edge. First-party (1P) data, in particular, has emerged as a goldmine of valuable insights. Recognizing this, AtData, an email intelligence company, offers a comprehensive suite of solutions designed to help businesses leverage and maximize their first-party data. By partnering with AtData, marketers can…

  • Social Media MarketingNiceJob: Collect Online Reviews and Referrals
    Douglas KarrMonday, May 22, 2023
    30

    NiceJob: Collect Reviews and Referrals From Customers to Grow Your Business With Social Proof

    Building trust and establishing a strong reputation among potential customers is a challenge faced by many businesses. Without a substantial number of reviews and recommendations, businesses may struggle to gain credibility and attract new customers. In today’s digital age, online reviews and word-of-mouth referrals play a critical role in shaping consumer purchasing decisions, making it vital for businesses to proactively…

Previous Next
Martech Zone Tools
  • Word Counter, Sentence Counter, Character Counter
    Word Counter, Sentence Counter, and Character Counter (Removing HTML)
    Thursday, February 23, 2023
  • Find My IP Address (IPv4 and IPv6)
    What’s My IP Address? And How to Exclude it from Google Analytics
    Saturday, January 7, 2023
  • What is an SPF Record? How Sender Policy Framework Stops Phishing
    What Is An SPF Record? How Does the Sender Policy Framework Work To Stop Phishing Emails?
    Tuesday, January 31, 2023
  • Referrer Spam List for Google Analytics
    Referrer SPAM List: How to Remove Referral Spam from Google Analytics Reporting
    Wednesday, December 1, 2021
  • Online JSON Viewer Tool
    JSON Viewer: Free Tool To Parse and View Your API’s JSON Output
    Friday, February 10, 2023
  • Conversion Rate Optimization Checklist and CRO Calculator
    Infographic: Your Checklist For Conversion Rate Optimization (With CRO Calculator)
    Wednesday, December 14, 2022
Recent Comments
  • Douglas Karr
    Douglas Karr

    Appreciate it!...

  • Avatar
    INVS Logistics

    Metodu olan topal, metotsuz koşandan daha çabuk ilerler. - F...

  • Douglas Karr
    Douglas Karr

    Small world! I think we're going to be moving to them soon f...

  • Avatar
    Austin Scholl

    I love signNow! I used their platform extensively when I wor...

  • Avatar
    Akshay Kumar

    You wrote a superb article. thank you for sharing your blog....

Tags
Analytics b2b Content Marketing CRM ecommerce Email Marketing Facebook google analytics infographic linkedin personalization salesforce seo social media Social Media Marketing Twitter WordPress youtube
Contact Us
Contact Martech Zone

If you are interested in sponsoring Martech Zone or working with Douglas Karr and his firm, Highbridge, please use the form below to request a meeting. No sales or solicitations, please. If you'd like to submit content, use our content submission form.

First
Last

Please do not use this form to request backlinks, paid links, paid posts, or to submit article ideas. Our submission page has all the information you need to request an article be published. We also require an actual company email address, not a generic email address.

  • Popular
  • Recent
  • Haversine Formula - Great Circle Distance - PHP, Python, MySQL
    Calculate or Query Great Circle Distance Between Points of Latitude and Longitude Using The Haversine Formula (PHP, JavaScript, Java, Python, MySQL, MSSQL Examples)
    Monday, December 5, 2022
  • Online Calculator To Calculate Sample Size For A Survey
    Calculator: Calculate Your Survey’s Minimum Sample Size
    Tuesday, October 11, 2022
  • Generational Usage and Adoption of Technology
    Generational Marketing: How Each Generation Has Adapted To and Utilizes Technology
    Tuesday, January 31, 2023
  • How To Migrate Universal Analytics Events to Google Analytics 4
    How To Migrate Events From Universal Analytics To Google Analytics 4
    Friday, November 11, 2022
  • Check Password Strength with JavaScript and Regular Expressions
    Check Password Strength with JavaScript or jQuery and Regular Expressions (With Server-Side Examples, Too!)
    Thursday, May 11, 2023
  • What is a Master Services Agreement
    What Is A Master Services Agreement (MSA)?
    Wednesday, December 21, 2022
  • what is netnography
    What is Netnography? How Is It Being Used In Sales and Marketing?
    Wednesday, January 18, 2023
  • Online Infographic Makers - Canva, Visme, Easilly, Venngage, and Piktochart
    Online Infographic Makers and Platforms
    Thursday, June 1, 2023
  • Royalty-Free HD Stock Video, Visual Effects, and Video Plugin Subscriptions from ProductionCrate
    ProductionCrate: Subscribe To This One-Stop Shop Of HD Royalty-Free Stock Video, Visual Effects, And Plugins
    Thursday, June 1, 2023
  • Google Bard - How Sales, Marketing, and Developers can Write Content and Code with AI
    Google Bard: A Powerful AI Tool for Marketers, Sales Professionals, and Developers… With One Heck Of A Roadmap!
    Wednesday, May 31, 2023
  • How To Launch Your ChatGPT ChatBot with Chatbase
    Chatbase: Train ChatGPT and Launch Your Intelligent Website ChatBot Without Any AI Expertise
    Tuesday, May 30, 2023
  • SMS Auto-Reply Text Message Samples / Examples
    10 Auto-Reply Text Message (SMS) Samples Your Business Can Use To Save Time and Improve Your Customers’ Experience
    Tuesday, May 30, 2023
  • Programmatic Job Advertising (PJA) and Price-Per-Job (PPJ) Marketing Automatization with Jooble
    Jooble: Programmatic Job Advertising (PJA) and Price-Per-Job (PPJ) Marketing Automation
    Tuesday, May 30, 2023
  • AI-Driven CRM for manufacturers and distributors from Spiro
    Spiro: An AI-Driven CRM for Manufacturers and Distributors That Meets Today’s Sales Challenges
    Sunday, May 28, 2023
© 2023 DK New Media, LLC. All Rights Reserved.
Privacy Policy | Terms of Service | Media Kit | Disclosure
  • RSS
  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • Apple
  • Paypal
  • Buy Me a Coffee
  • Podcast
Close
  • Martech Zone Apps
  • Categories
    • Advertising Technology
    • Analytics & Testing
    • Artificial Intelligence
    • Content Marketing
    • Ecommerce and Retail
    • Email Marketing
    • Mobile and Tablet Marketing
    • Sales Enablement
    • Search Marketing
    • Social Media Marketing
  • Advertise on Martech Zone
  • Martech Zone Authors
  • Marketing & Sales Videos
  • Marketing Books
  • Marketing Events
  • Marketing Infographics
  • Marketing Interviews
  • Sales and Marketing Training
  • Contribute
  • RSS
  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • Apple
  • Paypal
  • Buy Me a Coffee
  • Podcast

It all started as a book club.

Yes, I’m serious. I started my work on the web more than two decades ago. My first site was a site called Helping Hand that curated the best sites from around the web to help people with their computers and with navigating resources on the Internet. Years later I sold the domain to a company that helped folks quit smoking, one of my first big contracts.

I began blogging on Blogger and waxed poetic about everything from politics to Internet tools. I was all over the place and mostly wrote for myself – without much of an audience. I belonged to a Marketing Book club in Indianapolis that quickly grew out of control. Over time, I found out that more and more of the group were coming to me for technology advice. The combination of my technology background and my business and marketing acumen was in high demand as the Internet rapidly brought change to the industry.

After reading Naked Conversations, I was motivated to better brand and control the content on the site. I also wanted more control over the look and feel of my blog, so I moved to my domain in 2006 and built my first WordPress site. Since I was focused on marketing technology, I didn’t want the domain with my name to get in the way, so I moved the site (painfully) to its new domain in 2008 where it’s grown ever since.

The Martech Zone is owned and operated by DK New Media, LLC, a company I started in 2009. After working with virtually every major online marketing department in my tenure at ExactTarget and launching Compendium, I knew there was a great demand for my expertise and guidance within such a complex industry.

DK New Media is my personal company overseeing my publications, podcasts, workshops, webinars, and speaking gigs. Highbridge is my agency with two other partners that helps companies maximize their investment in sales, marketing, and related products. We offer integration, migration, training, strategic consulting, and custom development.

Thank you so much for your support over the years!

Douglas Karr
CEO, DK New Media
VP, Highbridge

About Martech Zone
Martech Zone from Douglas Karr, DK New Media
Cleantalk Pixel
Close