Customer Engagement

Articles Tagged customer engagement:

  • Artificial IntelligenceBotsheets: GPT No-Code Chatbot Using Google Sheets (with Lead Capture)

    Botsheets: Train A Chatbot And Capture Leads With Google Sheets With This No-Code GPT Solution

    Businesses face the challenge of engaging with customers in a personalized and efficient manner… and an accurate chatbot can provide immense engagement value. As customer expectations continue to rise, companies must find innovative ways to capture leads, provide valuable insights, and deliver exceptional experiences. Fortunately, there is a solution that empowers businesses to achieve these goals without requiring extensive technical…

  • Marketing ToolsUniqode QR Code Management Platform

    Uniqode: Helping Brands Build Successful Marketing Campaigns With QR Codes

    Marketers often view online and offline markets as separate entities requiring unique strategies. However, to achieve higher conversion rates and return on investment (ROI), brands should sync online and offline marketing efforts with a holistic strategy.  Why? Today’s shoppers have gone hybrid, moving seamlessly between digital and physical shopping. In fact: 80% of consumers use their mobile devices while shopping…

  • Sales Enablement, Automation, and PerformanceVisitor Queue: Identify B2B Anonymous Visitors To Your Website

    Visitor Queue: Identify the Anonymous B2B Companies Visiting Your Site

    Businesses constantly seek ways to maximize their online presence and convert website visitors into valuable leads. However, with an average of 98% of website visitors leaving without making contact, companies are left wondering who these potential customers are and how to engage with them effectively. Visitor Queue can help increase revenue by 10-20% through personalization and visitor identification. Visitor Queue…

  • Social Media & Influencer MarketingX Marketing Strategies

    X Marketing Strategies in 2024

    With the advent of social media, businesses were forced to adapt their marketing strategies to stay ahead of the curve and effectively reach their target audiences. X (formerly Twitter) continues to evolve as a powerful platform for businesses to build brand awareness, engage with customers, and drive growth. With its unique features and vast user base, X offers numerous opportunities…

  • Artificial IntelligenceAI and Marketing Automation

    4 Ways That AI and Automation Are Revolutionizing Marketing in 2024

    In today’s increasingly competitive online environment, impactful marketing campaigns can make all the difference between achieving sufficient exposure and falling behind rivals. With automation technology continuing to emerge, driven by the ongoing generative AI boom, brands can utilize next-generation processes to grow their presence effectively in their niche.  This may be just as well because consumer demands are growing alongside…

  • Content MarketingHow To Use Video To Boost Engagement

    How to Use Video to Boost Customer Engagement

    If you spend any amount of time online, it’s almost impossible to avoid videos—videos of cats, celebrities, songs, Internet memes, and much, much more.  Videos are an extremely effective way of communicating with and engaging people, so it’s no wonder that more and more businesses are trying to figure out what role video will play in their own marketing mix.…

  • Artificial IntelligenceMartech Trends

    5 Trends in MarTech Shaping the Landscape in 2024

    MarTech is a crucial element of digital marketing campaigns, with an estimated value of nearly $670 billion last year. Effective marketing technology solutions help companies communicate with their prospects and customers while keeping up with the competition. The biggest problem for brands that want to keep up with the latest trends is that the best practices are constantly changing. Having…

  • Marketing BooksMark Schaefer Book: Belonging to the Brand (Community and Customer Loyalty)

    Belonging to the Brand: The Key to Unlocking Fierce Customer Loyalty

    To state that I’m behind on reading my industry’s best marketing books is an understatement. I’ve got a pile of them on my desk that I want to get through. We live in a world of searches and snippets online, and not enough can be said for the thoroughness of a book and how the author researches, helps construct the…

  • Artificial IntelligenceCustomer Engagement and Strategic Identity

    Boost Customer Engagement: Strategic Identity Matching in X Steps

    In the digital age, engaging with your audience goes beyond traditional marketing techniques. It’s about understanding and connecting with customers on a personal level. This guide delves into the art of strategic identity matching, offering a roadmap for business owners, marketing professionals, and sales leaders to enhance customer engagement effectively. Here are 10 Steps to Boosting Customer Engagement Ensure Data…

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