Customer Experience
Articles Tagged customer experience:
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Boosting Holiday Revenue: Improve Post-Purchase Experience With These Top MarTech Tips
Although the holiday shopping season is still several months away, marketing teams, e-commerce owners, and customer experience (CX) specialists are already preparing for the surge in consumer activity. Unsurprisingly, cultivating customer loyalty is at the top of their to-do lists. In the first quarter, orders from repeat buyers increased by 5 percent in the first quarter. Additionally, Salesforce expects more…
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Softr: The Power of Using Client Portals For Growth and Retention
Businesses are striving to differentiate themselves and provide exceptional customer experiences, and incorporating a client portal strategy has emerged as a game-changing approach. This innovative concept fosters stronger customer relationships, fuels upselling opportunities, and enhances retention rates. In this article, we delve into the myriad benefits of a client portal and introduce Softr as your go-to solution for building one…
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Validate Your Social Media Strategy Against this 8-Point Checklist
Most companies who come to us for social media marketing (SMM) look at social media as a publishing and acquisition channel, severely limiting their ability to grow their brand’s awareness, authority, and conversions online. There’s so much more to social media, including listening to your customers and competitors, expanding your network, and growing your people and brand’s authority online. If…
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Postscript: Unleash the Power of SMS Marketing on Shopify
As e-commerce continues flourishing, finding effective ways to connect with customers and drive revenue is essential for online merchants. One strategy that has proven to be highly successful for Shopify stores is short message service (SMS) marketing. Let’s explore how SMS marketing works on Shopify, its benefits, and how it can help businesses foster stronger customer relationships and boost their…
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The AI Onslaught: Why Only Businesses with Authority Branding Will Survive
Building an exceptional business involves more than just delivering superior products or services. In this fast-paced, technology-driven world, it’s also about creating a strong, authoritative brand – a brand that not only resonates with your target audience but also distinguishes you from the competition. Integrating AI technology into your business is an increasingly popular strategic move, but before you delve…
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101 Questions You Can Ask Your Followers On Social Media To Engage Deeper With Your Brand
Asking questions is a great strategy for engagement on social media for brands. Here are ten reasons why asking your followers on social media can help you with your social media marketing: Encourages interaction: Questions prompt your followers to respond, which leads to increased interaction and engagement. It invites them to participate and share their opinions, experiences, and ideas, making…
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Why Multichannel Strategies Are No Longer A Choice… And The Steps To Implement and Execute Them
Multichannel marketing refers to the practice of utilizing multiple marketing channels and touchpoints to reach and engage with your target audience. It involves integrating and coordinating various offline and online channels, such as print media, television, radio, websites, social media, email marketing, mobile apps, and more. Multichannel marketing aims to create a cohesive and consistent customer experience across these different…
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4 Strategies to Boost Your CX Through Hyper-Focused Personalization Techniques
Today’s shoppers are busy, cost-conscious multitaskers. If your brand can deliver a short, rewarding, and successful shopping experience through personalized interactions, it will win their attention. Consider Stitch Fix’s style profiles created from zero-party (0P) data, for example, or the New York Times’ use of first-party (1P) data to promote relevant stories to readers. Tesla can personalize everything from seat…
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ON24 Webinar Benchmarks Report: How Well Are Your Webinars Performing?
Webinars are one of the most powerful tools for creating more engagement, collecting more data, and driving more efficiency out of your marketing efforts. But what does a good webinar program look like, and what can you do to make your webinars stand out? The ON24 Webinar Benchmarks Report for 2022 highlights the profound influence of digital engagement platforms on…
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Getting Your Business Ready For AI Implementations: 5 Key Steps To Follow
The benefits of artificial intelligence (AI) solutions that a business can embrace are numerous, and as AI-driven technologies are becoming more and more sophisticated, it is impossible to ignore them. Since AI-powered solutions are becoming more common, business owners have to react fast and decide whether to implement them and possibly gain a competitive edge over their rivals. It’s getting…
