A great means of scaling any application online is to separate your user interface from the data layer using an Application Programming Interface (API). If you’re new to development, an API is a pretty simple concept. Just as you log in and use a web application via a browser and a series of HTTP requests, your application can do the same thing via a REST API and programming. As many people get into programming, they
If you’re an enterprise company where you have distributed data in multiple systems, a Customer Data Platform (CDP) is almost a necessity. Systems are often designed towards an internal corporate process or automation… not the ability to view activity or data across the customer journey. Before Customer Data Platforms hit the market, the resources necessary to integrate other platforms inhibited a single record of truth where anyone in the organization can see the activity around
There’s not a day that goes by that I’m not being presented with a poll, survey, or asked for feedback. Unless I’m really satisfied or upset with a brand, I typically just delete the request and move on. Of course, every once in a while, I’m asked for feedback and told that it would be so appreciated that I’ll be rewarded. Feedier is a feedback platform that lets you collect feedback by rewarding your customers.
When you utilize a browser, your browser makes request from the clients server and the server sends back files that your browser assembles and displays a web page with. But what if you just wanted your server or web page to speak to another server? This would require you to program code to an API. What does API stand for? API is an acronym for Application Programming Interface. An API is a set of routines,