ROI
Articles Tagged ROI:
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The 3 Reports Every B2B CMO Needs to Survive and Thrive
Every marketing dollar counts. For B2B marketers, the focus is ensuring that every investment is closely aligned with revenue generation. Marketing leaders must prioritize strategies and programs that align with evolving buyer expectations while working closely with sales to achieve…
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6 Best Practices For Increasing The Return on Investment (ROI) Of Your Email Marketing
When looking for a marketing channel with the most steady and predictable return on investment, you look no further than email marketing. Aside from being quite manageable, it also gives back $42 for each $1 spent on campaigns . This means…
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Alli AI: AI-driven SEO is More Effective and Less Expensive than Traditional SEO
Back in 2012, I had written that SEO was dead . I fully admit that I was posting it as linkbait to get people to read the article. At that time, I was pushing hard for SEO consultants to stop…









