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How Technical SEO Impacts Your Website’s Rankings
When it comes to achieving higher rankings on search engines like Google, most people focus on keywords, backlinks, and content. While those elements are important, they won’t deliver results without a solid technical foundation. That’s where technical SEO comes in. It ensures your website is built so that search engines can crawl, index, and rank effectively. Technical SEO can feel…
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6 Ecommerce Strategies for 10%+ Growth in 2025
Hey there, thinking about boosting your ecommerce game in 2025? You’re not alone. With everyone shopping online, it’s a wild race to stay ahead. So, how do you ensure your online store doesn’t just float but grows by over 10%? Let’s dive into some strategies that can help you do just that. We’ll talk about everything from SEO to customer segmentation and…
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The Truth About SEO: Debunking Myths and Embracing Optimization in 2024
Search Engine Optimization (SEO) is a critical component of digital marketing, yet it’s often misunderstood. Many businesses fail to achieve their SEO goals due to misconceptions and inaction. Let’s explore the realities of SEO and why optimization is crucial for success. The Pitfall of “I Read Something Somewhere” The most common barrier to effective SEO is the I read something…
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6 Steps to Find the Right Acquisition Channels for Scalable Growth
Marketing is essential to building brand awareness, driving sales, and fostering a sense of loyalty within a customer base. Even when leveraging self-serve and product-led growth strategies, you must first make people aware of your product before you can convert the average consumer into a loyal customer. That much hasn’t changed. What has changed, however, is the number of acquisition…
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Pantheon: How to Deploy WordPress on this Managed WordPress DevOps Platform
Pantheon stands apart in the managed WordPress hosting landscape by positioning itself not just as a web host but as a full-scale WebOps platform built for agile teams. While most managed WordPress providers focus on performance optimizations, automated backups, and security hardening, Pantheon takes it a step further—integrating development workflows, version control, and staging environments into the core of the…
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24 Inbound Marketing Pro Tips for E-commerce Content Marketing
The folks at ReferralCandy have done it again with this great compendium of inbound marketing advice for e-commerce content marketing in an infographic. I love this format they’ve put together… it’s a very cool checklist and a format that easily allows marketers to scan and pick up some great strategies as well as advice from some of the best industry…
