Acronyms

Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:

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  • PPJ

    The cost that employers or recruiters have to pay for posting a single job listing on a particular employment website or platform. Employment sites often offer various pricing models for job postings, and one common approach is to charge a…

  • PPL

    PPL is a pricing model in which the advertiser pays a fee each time a new lead is generated through their ad campaign. A lead is typically someone who has expressed interest in the advertiser’s product or service by providing…

  • PPM: Private Placement Memorandum

    PPM

    A legal document provided to prospective investors when a company offers securities through a private placement. Unlike public offerings, which are registered with the Securities and Exchange Commission (SEC) and sold broadly to the public, private placements are exempt from…

  • PPP: Point-to-Point Protocol

    PPP

    A data link layer communication protocol used to establish a direct connection between two networking nodes. Widely adopted in the 1990s, PPP became a foundational technology for dial-up internet access, providing a standardized way to transport data over serial links…

  • PPT: PowerPoint

    PPT

    A popular software application developed by Microsoft. PowerPoint is widely used for creating presentations and slideshows. It allows users to design and structure slides with text, images, graphics, and multimedia elements such as videos and audio. PowerPoint presentations are commonly…

  • PPTX: Microsoft Powerpoint Document

    PPTX

    A popular software application developed by Microsoft. PowerPoint is widely used for creating presentations and slideshows. It allows users to design and structure slides with text, images, graphics, and multimedia elements such as videos and audio. PowerPoint presentations are commonly…

  • PQL: Product-Qualified Lead

    PQL

    A potential customer who has experienced meaningful value from a product through actual usage shows signs of readiness to buy, upgrade, or expand. Unlike traditional leads identified through marketing interactions (like downloading a whitepaper), PQLs are determined based on in-product…

  • PQL

    A type of lead that is generated based on a user’s interaction with a company’s product. Unlike traditional marketing leads that are generated through advertising or other promotional activities, PQLs are generated based on a user’s product usage and behavior.…

  • PR

    An algorithm used by Google Search to rank websites in their search engine results pages (SERPs). The algorithm was developed by Google co-founder Larry Page and is named after him. PageRank works by assigning a numerical value or score to…

  • PR: Public Relations

    PR

    The practice of managing the spread of information between an individual or an organization (such as a business, government agency, or non-profit) and the public. The goal of PR is to create and maintain a positive image and reputation for…

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