Acronyms

Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:

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  • TTM: Trailing Twelve Months

    TTM

    TTM, also known as Last Twelve Months (LTM), is a crucial financial metric that provides a rolling snapshot of a company’s performance over the most recent 12-month period. This dynamic…

  • TTS: Text-to-Speech

    TTS

    A type of assistive and generative AI (GenAI) technology that converts written text into spoken audio. At its core, TTS software scans digital text—such as articles, messages, or commands—and renders…

  • TTV

    A business metric that measures the time it takes for a customer or an organization to realize the benefits or value of a new product, service, or investment. In other…

  • TV: Television

    TV

    A popular form of visual entertainment that uses a broadcasting system to transmit audiovisual content to viewers. Television programming can include news, sports, documentaries, dramas, sitcoms, and a variety of…

  • TVL: Total Value Locked

    TVL

    TVL is a metric used to measure the overall health and size of the decentralized finance (DeFi) ecosystem or a specific DeFi protocol. It represents the total value of all…

  • TVO: Total Value of Ownership

    TVO

    TVO is a holistic way of measuring an investment’s benefits and costs over its entire lifecycle. While TCO focuses primarily on expenses such as purchase price, implementation fees, and ongoing…

  • TVOD: Transactional Video on Demand

    TVOD

    A digital video service model where customers pay for each content they wish to watch. Unlike the subscription-based model (SVOD), where users pay a regular fee for access to content,…

  • TXT

    TXT records are a type of Domain Name System (DNS) record that contains text information for sources outside of your domain. You add these records to your domain settings. They are…

  • UA: Universal Analytics

    UA

    Universal Analytics is the previous generation of Google’s analytics service. Universal Analytics provided companies and webmasters with insights into web traffic, user behavior, and other metrics crucial for analyzing the…

  • UA: User Acquisition

    UA

    UA stands for User Acquisition, which is a critical concept in sales and marketing. It refers to the process and strategies used by companies to find and bring in new…

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