Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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Acronyms Beginning With B
BOFU
Represents the decision stage of the buyer’s journey. This is after the top of the funnel (TOFU) and the middle of the funnel (BOFU). At this point, prospects have thoroughly researched their options and are close to making a purchase decision. They’re comparing final options and looking for the last bit of reassurance before committing. BOFU strategies are highly targeted…
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Acronyms Beginning With B
BOGO
A popular sales and marketing promotion strategy where customers are encouraged to purchase because they receive an additional item at no extra cost or a reduced price. This can apply to Buy One, Get One Free or Buy One, Get One Half Off deals, among other variations. BOGO promotions effectively drive sales, clear inventory, and attract new and existing customers…
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Acronyms Beginning With B
BOH
All areas of a restaurant where food preparation and supporting operations occur, primarily the kitchen and storage areas. BOH technology systems focus on food preparation, timing, and coordination between cooking stations. These systems typically include kitchen displays or printers that show incoming orders, preparation instructions, and timing information. BOH staff includes chefs, line cooks, dishwashers, and kitchen managers who rely…
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BOM
A structured list of raw materials, components, assemblies, and subassemblies required to manufacture a product. It serves as a blueprint for production, detailing quantities, relationships, and dependencies among parts. BOMs can be single-level, listing only the immediate components of a product, or multi-level, breaking down subassemblies and their respective materials. BOMs are a fundamental component of Enterprise Resource Planning (ERP)…
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Acronyms Beginning With B
Boomers
While not an acronym, Baby Boomers were born between 1946 and 1964 and grew up during the post-World War II era. They experienced significant cultural and societal changes, such as the Civil Rights Movement and the Vietnam War. Boomers are known for their strong work ethic, employer loyalty, and traditional values. As they age, this generation is increasingly concerned with…
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Acronyms Beginning With B
BOPIS
A retail strategy that allows customers to purchase products online and then collect their orders from a physical store location. This omnichannel approach has become increasingly popular in recent years, offering numerous benefits to retailers and consumers. For retailers, BOPIS can help drive foot traffic to physical stores, providing an opportunity for additional in-store sales and customer engagement. By offering…
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Acronyms Beginning With B
BORIS
A retail strategy that allows customers to purchase products through an online platform and return them at a physical store location. This model is a key component of omnichannel retail, designed to enhance customer convenience while reducing friction in the returns process. How BORIS Works When a customer purchases from an e-commerce site, the order is typically shipped directly to their home…
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Acronyms Beginning With B
Bot
Bot is just the short form of robot. The most common meanings for bot are: Robot: Automated software applications or scripts that perform tasks over the internet. These tasks, such as indexing web content for search engines, automating interactions in chat applications, or managing routine website tasks, are typically repetitive and time-consuming for humans. Web Crawler or Spider: In the…
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Acronyms Beginning With B
BPA
BPA refers to the use of technology to streamline and automate complex business processes, workflows, or tasks to improve efficiency, reduce costs, enhance productivity, and ensure consistency. BPA replaces manual intervention with automated systems, enabling businesses to allocate resources more effectively and focus on strategic objectives. Key features include: Streamlining Workflows: BPA eliminates redundant steps in processes, creating a more…
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Acronyms Beginning With B
BPE
A data compression technique has been adapted for use in natural language processing (NLP), particularly in training machine learning models for tasks such as machine translation (MT), text summarization, and language modeling. BPE addresses a common challenge in NLP: handling a vast vocabulary, including rare and out-of-vocabulary (OOV) words. How BPE Works The essence of BPE in the context of…
