Analytics & TestingMarketing InfographicsPaid and Organic Search Marketing

Google Facts – Organic and Paid Search

Whether you appreciate them or not, Google owns the playground that marketers must be working in. Whether it’s paid advertising with Google or organic placement in the search engine, you might be underestimating the reach of Google. This infographic from Wordstream puts it all into perspective.

From Wordstream’s Google Facts Infographic: Our research for the infographic included over 2,600 AdWords accounts that ran the AdWords Grader in Q3 2012. The accounts in aggregate represented over $250 million in annualized spend. We had accounts with a wide range of spending; some accounts were very small, spending under $100 a month on AdWords. Others were much larger, with some spending up to millions per month in AdWords. The analysis looked at accounts across every industry, and came from all countries where Google does business.

google economy

The data for this blog post came from Wordstream’s recent study on Google web statistics, which we consider one of the most comprehensive studies on the internal workings of Google Ads ever conducted.

Douglas Karr

Douglas Karr is a fractional Chief Marketing Officer specializing in SaaS and AI companies, where he helps scale marketing operations, drive demand generation, and implement AI-powered strategies. He is the founder and publisher of Martech Zone, a leading publication in marketing technology, and a trusted advisor to startups and enterprises… More »
Back to top button
Close

Adblock Detected

We rely on ads and sponsorships to keep Martech Zone free. Please consider disabling your ad blocker—or support us with an affordable, ad-free annual membership ($10 US):

Sign Up For An Annual Membership