This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
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The Evolution of Tech: Key Innovations to Watch in 2025
By 2025, you'll see transformative tech reshaping industries, with AI enhancing productivity and innovation. Quantum computing is poised to revolutionize fields such as cryptography and drug discovery, while 33% of tech organizations are already diving into quantum initiatives. 5G's global reach will support 32 billion IoT devices, driving...
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The Rise of the Progressive SMB
Part of recognizing the opportunity for marketing is understanding how your customers are using your products and services. Our workforce is dramatically changing in the small and medium-sized business (SMB) segment. If your business serves SMB's, you have to ensure that the remote work force and collaboration tools are available to fully leverage...
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Kiss Theory Good Bye: The Five Crippling Habits of Companies
Yesterday, I completed reading Starfish and the Spider: The Unstoppable Power of Leaderless Organizations . If I were to rank it, it may be a 3 or 4 out of 10. It's a quick read and the message behind it is both timely and incredibly important. In all honesty, though, it could have...
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Sintra: Transform Your SEO Strategy With Your Personal AI-Helper, Seomi
As artificial intelligence reshapes the marketing landscape, AI helpers will become indispensable partners in advancing our digital strategies. Working alongside human marketers, these intelligent agents represent a fundamental shift from traditional tools to collaborative AI partners who truly understand business objectives. Unlike conventional software that requires...
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Understanding WordPress Autoupdates and How to Host Your Own or Disable Them
WordPress has evolved into an incredibly self-sustaining ecosystem, and one of its most important modern features is automatic updates . These updates can keep your site secure and current without requiring manual intervention. Still, they also introduce risks for developers and site owners who rely on customized themes or interdependent plugins...
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3 Keys To Marketing Effectively For B2B Growth
If you’re a B2B marketer you can’t help but notice that the world is a little different these days. Lately, we’ve all been feeling the effects of an uncertain economy – in the broader market and maybe within our own organizations. But even when the economic picture was rosier...
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Duda: The AI-Powered CMS That Finally Bridges Business Goals, Creative Output, And Performance
For decades, businesses have struggled with the gap between strategy and execution when it comes to digital publishing. Content management systems ( CMS ) were either too rigid, limiting creative output and flexibility, or too open-ended, leaving teams to wrestle with plugins, performance issues, and constant maintenance. On one side, business leaders wanted scalable...
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Marketiphrasing: Why Marketers Invent New Words (and Whether They Actually Work)
Marketers are renowned for making up their own terminology. Sometimes it’s playful. Sometimes it’s practical. Sometimes it’s painfully forced (like marketiphrasing). But the instinct to invent new words has always been part of how marketing evolves, frames ideas, and signals authority. The habit is easy to poke fun at, yet it persists because it works...
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The Do’s and Don’ts of Holiday Branding According to 99designs
The nights are silent, the dreidels are drying, and your customers are opening their wallets. If you can make your brand part of their holiday season in a natural and charming way, they'll remember you well into the New Year. Here are some helpful Do's and Don'ts to help you navigate the season. Do: maintain...
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Outplay: Level Up Your Sales Outreach with AI and Outplay’s Powerful Features
Businesses constantly seek ways to enhance their sales outreach and drive revenue growth. Traditional methods often fall short, leading to missed opportunities and inefficient processes. What if there was a solution that empowered sales teams to connect with prospects across multiple channels, automate repetitive tasks, and gain valuable insights to optimize their strategies? ...