This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
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Flixier: Unleash Pro-Level Video Editing From Your Browser
Struggling with slow rendering, clunky installs, and limited editing tools? Whether you’re a marketer repurposing webinars, a content creator publishing shorts, or an educator adding flair to lessons, traditional video editors often slow you down. Most demand high-end devices, complicated software, and too much time for even simple edits. Flixier Flixier changes that. It’s a cloud-powered, AI-enhanced video editor that…
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The Engagement Illusion: Why Comments Don’t (And May Never) Equal Conversions
I did some analysis of my blog this weekend to look for a correlation between my search engine results, my most popular blog posts, the posts with the most comments, and the posts that actually resulted in revenue due to consulting or speaking engagements. There was no correlation. Reviewing my most popular posts, you’ll find a popular plugin, a couple…
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12 Steps to Building Demand for Your New Agency
Last week was an amazing week at Social Media Marketing World where I spoke on the topic of Influencer Marketing. While the audience was mostly corporations looking for advice on how to implement at successful strategy, I returned home and had a good question from one of the attendees curious about how I built enough influence and demand to start…
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I’m Leaving A Great Job and Heading To A Content Management SaaS Platform, Compendium
The last year I spent with Patronpath has been an incredible roller coaster ride. The company is in a tremendous growth spurt and is hugely successful! We won the Techpoint Mira award. We completed the development of 4 POS integrations – Micros, POSitouch, Comtrex, and Aloha. We redeveloped the user interface to maximize conversions for our clients. We added redundancy…
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20 Tips to Drive E-Commerce Conversions this Holiday Season
The clock is ticking, but it’s not too late for e-commerce providers to tune up their sites to drive more conversions. This infographic from the conversion optimization experts at the good lays out 17 solid optimization tips that you should be implementing immediately if you hope to capitalize on holiday purchase traffic this season. There are three key strategies that…
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Bitskout: Build AI-Driven Automations To Read and Record Messages, Documents, Emails, and More
Decades ago, I worked as an analyst at a newspaper where we used to have old terminals that generated reports (via dot matrix printers) that had thousands of records that required entry in another system. Because the reports were generated, the pages were structured so that we could templatize and automate the reading of the reports and the insertion of…
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Why Reliable Online Backup Hosting Is Essential to Protect Your Marketing Assets
Marketing assets are the lifeblood of any modern business, representing significant investments of time, creativity, and resources. These digital assets form the foundation of a company’s market presence and customer relationships, from meticulously crafted brand guidelines and custom illustrations to high-production video content and market research data. Add to this the essential email templates, social media content, campaign analytics, and…
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Claspo: Boost Your Online Sales or Lead Capture With Smart Popups
Capturing and retaining visitor attention is more challenging than ever. Website owners and marketers strive to convert fleeting visits into meaningful interactions, leads, and sales. However, achieving this without disrupting the user experience requires a delicate balance and tools. Claspo Enter Claspo, a versatile popup builder designed to enhance user engagement and maximize conversions on your website. With its intuitive…
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Wati: Simplify and Supercharge Your WhatsApp and Instagram Communication
Businesses must stay ahead in managing customer communications across multiple platforms. With WhatsApp and Instagram emerging as leading channels for customer engagement, companies often face challenges in maintaining personalized, efficient, and timely interactions. Streamlining these processes is vital to ensure customer satisfaction and drive growth. Wati Wati is a comprehensive WhatsApp Business API platform designed to help businesses automate, personalize,…
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FlyWP: Take Control of Your WordPress Hosting Future (We Did!)
If you’ve ever felt stuck with your current managed WordPress host… frustrated by surprise overage bills, slow performance, or being locked into outdated infrastructure—you’re not alone. For many site owners, especially those running multiple or high-traffic properties like Martech Zone, traditional WordPress hosting feels like flying coach with no window seat: cramped, blind to what’s going on, and at the…
