Linkedin

Articles Tagged linkedin:

  • Social Media & Influencer MarketingSocial Media Image Sizes and Dimensions

    Social Media Image Dimension Guide for 2025

    It seems like every week, a social network changes its layout and requires new dimensions for its profile photos, background canvas, and images shared on the network. Limitations for social images are a combination of dimensions, image size, and even the amount of text displayed within the image. I would caution against uploading oversized images to social media sites. Each…

  • Analytics & TestingDoes Video Really Boost Landing Page Conversions?

    Does Video Really Boost Landing Page Conversions? Not Always—and Here’s Why

    Marketers have long treated video as a silver bullet for landing page performance. For years, a widely quoted statistic claimed that adding video to your landing page could increase conversions by a staggering 86%. The origin of this figure? An old study focused on a single case involving a learning management system—a highly specific context where video may have played…

  • Social Media & Influencer MarketingHow To Connect On LinkedIn: Best Practices and Examples

    How to Best Connect with Someone on LinkedIn: A Respectful and Effective Guide

    LinkedIn remains one of the most powerful tools for professional outreach, yet it’s increasingly clear how you connect matters more than ever. With the deprecation of both bulk import and contact sync features, LinkedIn has moved firmly toward promoting intentional, high-quality networking. For professionals with expansive networks—like mine, which includes over 10,000 connections—I’ve learned that leveraging LinkedIn isn’t about volume.…

  • Social Media & Influencer MarketingPubler: Social Media Marketing Platform

    Publer: Maximize Your Efficiency With One Powerful Social Media Marketing Platform

    Staying consistent and relevant on social media is more complicated than ever. Between content ideation, platform-specific formatting, scheduling, and analytics, marketers often find themselves buried in tools and to-do lists. For agencies, creators, and in-house marketers, juggling multiple accounts while maintaining engagement across platforms can be overwhelming—and inefficient. Publer Publer is the all-in-one social media management (SMM) platform designed to…

  • Sales and Marketing TrainingAnalyst Firms and Resources for Researching Martech Solutions

    Analyst Firms and Resources For Researching Your Next MarTech Solution

    The marketing technology (MarTech) landscape is vast, dynamic, and complex, with thousands of platforms promising to transform customer engagement, streamline operations, and drive revenue. For businesses, sales teams, marketing professionals, SaaS providers, and investors, selecting the right MarTech solution is a high-stakes decision. The wrong choice can drain budgets, disrupt workflows, demotivate and frustrate employees, or fail to deliver promised…

  • Social Media & Influencer MarketingHow Marketers Can Weather a Possible TikTok Ban

    How Marketers Can Weather a Possible TikTok Ban

    For marketers, these past weeks have been a nail-biting rollercoaster ride as the deadline came and went for the potential ban of TikTok in the U.S. For now, with the new presidential administration in its corner, the Chinese-owned social media platform continues to operate normally following a brief 12-hour shutdown. However, that could change in a few months should the…

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