Social Media Marketing
Articles Tagged Social Media Marketing:
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Marketing Infographics
Using Your Visual Brand In Social Media
Social media is now a visual world. Brands that master the art of visual content not only stand out but also connect more effectively with their audience. A comprehensive approach to visual social branding and strategic content usage can significantly elevate a brand’s online presence. Here are some key takeaways from this infographic. Use visual content strategically to enhance brand…
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Social Media & Influencer Marketing
3 Unique Industry Digital Marketing Tips
There’s no question that digital marketing is a powerful beast — and one helluva fickle beast at that. As much as we’d all like to assume that digital marketing is basically the same no matter what, it’s most definitely not, and the reasons are pretty obvious. As a business, you can opt to devote certain percentages of your time and…
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Sales and Marketing Training
The #1 Complaint About Inbound Marketing
Once every month or so, we hear the same complaint from prospects who are working with inbound marketing agencies and clients that are working with us on their inbound marketing efforts. Not to mention that this complaint is one that I’d make myself with our agency if I didn’t understand how inbound marketing actually worked. Complaint: We’re not getting any…
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Public Relations
Starbucks, You Could Be Doing Social Better
I pull the social media card sparingly when I have to. As a business owner, I often cringe when I see a customer publicly flog a company online. Especially when it’s a policy and typically not the fault of the poor customer service representative. CSRs don’t often make the rules; normally, someone higher up and a little out of reach…
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Marketing Infographics
Social Media Marketing Mistakes You Should Avoid
More often than not, I’m hearing more and more companies speak about social media as if it were just another broadcast medium. Social media is much more than that. Social media can be analyzed for intelligence, monitored for feedback and opportunities, used to communicate with prospects and customers, used to target and promote your brand to relevant audiences, and leveraged…
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Social Media & Influencer Marketing
Proven Ways Your Small Business Benefits from Social Media Marketing
Social media has emerged as a pivotal platform for small businesses looking to enhance their marketing strategies. An infographic circulating in the industry highlights the top benefits that social media marketing offers to small businesses, painting a compelling picture of its significance. Firstly, social media marketing is renowned for its ability to increase exposure. A staggering 92% of marketers attest…
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Email Marketing & Automation
Digital Marketing and SEO for Bands and Musicians
Over the years, I’ve become increasingly a fan of live, obscure, and local bands. I enjoy having a drink with the band to get to know them. I appreciate the local music experience much more than some bands I can barely see from the nosebleed seats at the local stadium or amphitheater. If you want to be found locally, though,…
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Marketing Infographics
Reasons Why Your CEO Should Be On Social Media
Did you know that only 1 out of 5 CEOs has even opened a social media account? In my opinion, that’s absolutely pitiful given that the core competency of virtually any executive nowadays should be their ability to communicate with prospects, customers, employees, and investors. Social media provides an amazingly efficient means to communicate the vision and leadership you want…
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Marketing Infographics
How to Use Social Media to Help Your Business
Given the complexity of social media marketing, tools, and analysis, this may seem like an elementary post. You might be surprised that only 55% of businesses actually utilize social media for business. It’s easy to think of social media as a craze that has no value for your business. With all of the noise out there, many businesses underestimate social…
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Social Media & Influencer Marketing
The Questions That Aren’t Being Asked About Ello
I’m sure someone is asking these questions, but I’m going to take a stab at it anyways because I haven’t found them. I joined Ello quite early – thanks to my friend and fellow marketing tech addict, Kevin Mullett. Immediately, within the small network I roamed and discovered some amazing people that I had never met before. We began sharing…
