Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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CPS
A commission structure used in affiliate marketing. In this model, the advertiser or merchant pays the affiliate a predetermined commission for each sale generated through the affiliate’s promotional efforts. The payment is made only when a customer makes a purchase, making CPS a performance-based compensation model. CPS is popular among affiliates and merchants because it aligns the interests of both…
- Acronyms Beginning With C
CPT
A feature in WordPress that allows users to create unique types of content beyond the default post types (e.g., posts and pages). Custom post types are incredibly useful for adding diversity and flexibility to a website, enabling the creation of content that fits specific needs and organizational structures. For instance, if you’re running a sales and marketing website, you might…
- Acronyms Beginning With C
CPT
A pricing mechanism implemented by Amazon to maintain competitive market prices across its marketplace. Understanding CPT is essential for sellers navigating Amazon’s complex ecosystem for success in the highly competitive e-commerce environment. How CPT Works At its core, CPT represents the maximum price at which Amazon considers a product competitively priced within its marketplace. This threshold is not a static…
- Acronyms Beginning With C
CPU
The brain of a computer. It is the primary component of a computer’s hardware that is responsible for carrying out instructions of a computer program by performing the basic arithmetic, logic, controlling and input/output operations specified by the instructions. It’s often referred to as the processor or microprocessor. A CPU is a small, complex chip made up of millions of…
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CPV
The average cost of displaying a video or an advertisement to a visitor.
- Acronyms Beginning With C
CR
Also abbreviated as CVR, conversion rate is a key metric that measures the effectiveness of your marketing efforts in turning visitors or leads into actual customers. It is calculated by dividing the number of conversions (which can be sales, sign-ups, or any other defined action that you want your visitors to take) by the total number of visitors and then…
- Acronyms Beginning With C
CRA
An organization that collects, maintains, and distributes consumer credit information to businesses, lenders, insurers, and other entities that use it for creditworthiness assessments. In the United States, CRAs operate under the Fair Credit Reporting Act (FCRA) and must ensure consumer credit data’s accuracy, privacy, and proper use. The three major CRAs in the U.S. are: Equifax Experian TransUnion CRAs gather…
- Acronyms Beginning With C
CRC
The cost of keeping existing customers engaged and loyal. It includes expenses related to customer support, loyalty programs, customer success initiatives, and retention campaigns. Why is calculating CRC important? Identify cost-effective retention strategies: By understanding the cost of retaining customers, businesses can evaluate their retention initiatives’ effectiveness and identify areas for improvement. Optimize spending: Analyzing CRC helps businesses allocate resources…
- Acronyms Beginning With C
CredSSP
A Windows security protocol that enables secure authentication for applications, notably Remote Desktop Protocol (RDP). It allows a client device to forward its credentials to a remote server in a protected manner. How CredSSP Works CredSSP functions as an authentication mechanism that delegates user credentials from the client to the target server. It works in conjunction with Secure Sockets Layer…
- Acronyms Beginning With C
CRISPR
A revolutionary gene-editing technology that allows precise modifications to DNA sequences within living organisms. It is derived from a natural defense mechanism found in bacteria, which use it to identify and cut viral DNA, thereby protecting themselves from infections. Scientists have adapted this system to edit genes in various organisms, including humans, animals, and plants, making it one of the…
