Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
-
A2P
Refers to any text message sent from a business application to an individual’s mobile device. Unlike person-to-person (P2P) messaging, where individuals communicate directly, A2P messaging is automated and initiated by a software platform, customer relationship management (CRM) system, or messaging…
-
AAA
A proposed bill in the United States Congress that would require companies to assess the impacts of their automated decision systems and provide consumers with more transparency about how these systems are used. The AAA would require companies to conduct…
-
AAAA
Pronounced quad-A, AAAA is a DNS record type that functions similarly to the A record but is specifically designed for IPv6 addresses. As the internet continues to grow and the available IPv4 addresses become scarce, IPv6 has emerged as the…
-
AAC
Methods of communication used to support or replace speech or writing for individuals who have impairments in producing or comprehending spoken or written language. These methods can be temporary or permanent and are used by people with a wide range…
-
AAC
A lossy digital audio compression format designed to provide better sound quality and more efficient compression than its predecessor, the MP3 format. AAC was developed by a group of companies, including Apple, Dolby, Fraunhofer IIS, Nokia, and Sony, as part…
-
AAC
A cloud-based platform for data analytics and business intelligence. It allows users to leverage the power of Alteryx Designer, Alteryx Server, and Alteryx Analytics Gallery in the cloud, providing a fully managed, scalable, and secure environment for data analytics and…
-
ABC
A popular motivational phrase used in sales. It was popularized by the 1992 film Glengarry Glen Ross, based on the 1984 play of the same name by David Mamet. The phrase emphasizes the importance of constantly working towards closing a…
-
ABM
Also known as key account marketing, ABM is a strategic marketing approach that focuses on targeting and engaging specific high-value accounts, typically businesses or organizations, rather than casting a wide net to reach a broad audience. This method is particularly…
-
ABM
A computational modeling approach used to simulate the actions and interactions of autonomous agents—whether individuals, organizations, or machines—within a defined environment. ABM helps researchers and decision-makers explore how complex phenomena emerge from simple behavioral rules and localized interactions. In ABM,…
-
ABX
A strategic approach that focuses on creating personalized and targeted experiences for specific high-value accounts or customers. ABX goes beyond traditional marketing methods by tailoring content, messaging, and campaigns to meet individual accounts’ unique needs and preferences or a select…
