Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
What a Day!
As I walked out to my car this morning, I was instantly pelted with a nice ice storm. Imagine rain, just frozen. I had to break the shell of ice on my car (a Ford 500) and then clear off about 10 inches of snow that fell last night. The kids were home – school was canceled. I made it…
Why Do I Blog?
I was tagged by Dawud Miracle, who asks Why Do I Blog? This is an email that I received from a reader today, his name is Dan: That’s it… that’s why I blog. Emails and comments just like that make me feel great about sharing what I’ve learned. I’m not going to tag anyone, but I’d love for everyone on…
- Paid and Organic Search Marketing
Promote Blogs to Boost Your Site Rank
RSS is an amazing thing. Many people don’t recognize the power of blogs and how they can assist your site statistics. Here’s a great example of how you can promote other blogs AND boost your own site rank with Search Engines using RSS. On Income Change Calculator, I replaced a vertical advertisement on the right-hand side of the site with…
- Advertising Technology
Hello, I’m a Mac. And I’m a PC.
We all love Apple’s commercials that poke fun at PCs. While I’m an Apple household, I think that sometimes Mac users are a bit over the top of how great their platform is, so I decided to poke a little fun at the campaign. Hello, I’m a Mac. And I’m a PC. PC: I have RAM, a Motherboard, a Processor,…
Meez Yourself!
A little light fun today as the Colts go on to win the Superbowl! Go Colts! Check out these moves! I’m a sucker for this stuff! I look forward to the day that Meez adds body types… I haven’t looked this skinny since I was in the Navy.
- Marketing Tools
Can Your Registrar Cut You Off?
With the big todo about GoDaddy’s cancellation of it’s customer (who now has his own campaign: NoDaddy.com), I decided to look into some other registrars, including my own, to see if they could pull the plug as easily as GoDaddy did. You’ll actually be surprised, only a couple of registrars have Terms of Service that set some pretty strong requirements…
Freedom of the Press
This week has been fascinating with regard to the Web. I’m a firm believer in both capitalism and in freedom. They are two sides of a careful scale. Without freedom, the wealthy will rule. Without capitalism, you’ll never have the opportunity for wealth. The First Amendment of the Constitution: Congress shall make no law respecting an establishment of religion, or…
Is Domain Parking Worthwhile?
No… or maybe not. Not for me, anyways. What is Domain Parking? It’s when you have a great idea for a domain name, you check to see if it’s purchased. It’s not… so you buy it. Instead of utilizing the domain for a website, you ‘park’ it. Domain parking is a means of additional income and some of the largest…
Bubbles, Reflections – now Ambient Glow!
After scrapping my old theme, the default Kubrick theme started to grow on me… it’s clean and simple. After getting quite a bit of ribbing about my last theme (very, very, very customized aka hacked Anaconda theme) breaking with WordPress 2.1, I was motivated to get a new theme up and going quickly. Perhaps the worst (or best) ribbing I…
