Douglas Karr's Articles on Martech Zone
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Building a Portable Podcast Studio for On-the-Go Recording
Podcasting is no longer confined to professional studios. More creators than ever are taking their podcasts on the road, recording interviews, solo episodes, and discussions from remote locations. Whether capturing content at a conference, in a bustling coffee shop, or…
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jSignature: How to Accept Esignatures in an Online Web Form Using jQuery
Electronic signature (Esignature) capture is essential for many web applications, including contracts, agreements, and consent forms. While many companies opt for costly document management solutions, it’s pretty simple to implement your own signature field within your web page. jSignature jSignature…
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Tons of Leads, But No Sales? Here’s How to Fix It
It’s a frustrating scenario: your marketing efforts are generating leads, traffic is strong, and people are showing interest—but when it comes time to close the deal, the sales just aren’t happening. This challenge is common in both business (B2B) and…
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Beyond Traditional CMS: Exploring Modern Alternatives for Content Management
Managing content efficiently is crucial for businesses of all sizes in the ever-evolving digital landscape. Content Management Systems (CMS) like WordPress and Drupal have been the backbone of website development and content delivery for years. However, as technology advances and…
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When Should Your Corporate Website Get a Redesign?
A company’s website is one of its most valuable digital assets. It serves as the face of the brand, a primary marketing tool, and a key driver for lead generation, sales, and customer engagement. However, as business priorities shift and…
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HubSpot: The Free CRM That Grows With Your Sales and Marketing Efforts
A customer relationship management (CRM) system is essential for businesses looking to streamline operations, manage customer relationships, and improve sales performance. However, many CRMs come with a hefty price tag, making it difficult for startups and small businesses to invest…
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CloudTalk: The AI-Powered Business VOIP System for Sales and Support
Companies need a reliable and intelligent communication system to optimize their outreach, streamline customer support, and enhance operational efficiency. Traditional phone systems often fail to provide the necessary tools for scaling and automation, leading to missed opportunities and inefficient workflows.…
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The Top 10 Factors That Impact Mobile Conversion Optimization (CRO)
Businesses should optimize their mobile web solutions to get ahead of the game. It’s the primary channel where most people go to search for the nearest coffee shop, the best roofing contractor, and just about anything Google can reach.
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5 Copywriting Tips That Will Help Your Small Business Stand Out
Let’s be honest—running a small business is hard. You’re juggling a million things, trying to grow, and somewhere in between, you have to figure out how to get people to actually notice you. That’s where copywriting comes in. Good copy…
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Trebble: Effortless AI-Powered Audio & Video Editing for Creators
Creating high-quality spoken-word audio and video content has traditionally been a complex and time-consuming. From dealing with intricate waveforms to manually fine-tuning sound quality, content creators often spend more time editing than producing content. Trebble changes this by offering an…
