Michael Reynolds's Articles on Martech Zone
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Accrisoft Freedom: Websites and Mobile Apps for Your Membership Organization
Accrisoft Freedom is a content management system ( CMS ) and management platform designed to cater specifically to the needs of membership-based organizations. This includes non-profit organizations, chambers of commerce, trade associations, and other similar entities. https://youtu.be/XxJ5X03ddpE With a focus…
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Why Website RFPs Don’t Work
As a digital agency in business since 1996, we've had the opportunity to create hundreds of corporate and non-profit websites. We've learned plenty along the way and have gotten our process down to a well-oiled machine. Our process starts with…
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Five Business Phone Practices That Damage Your Brand
Running a small business is difficult and stressful. You are constantly wearing multiple hats, putting out fires, and trying to make every dollar stretch as far as possible. You are focusing on your website, your finances, your employees, your customers,…
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How To Find Ideas For Blog Posts Using Google
As you may know, blogging is a great content marketing activity and can lead to improved search engine rankings, stronger credibility, and a better social media presence. However, one of the most difficult aspects of blogging can be getting ideas.…
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Increase Your Email Productivity With Offline Mode
Most people who know me are aware of my love affair with Inbox Zero . First made popular by Merlin Mann , Inbox Zero is a method of managing your email and keeping your inbox empty. It's a great email…
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Stop Hiding from Your Visitors
It still amazes me how many companies hide from their customers. I was doing some research last week on iPhone app developers because I have a client who is in need of an iPhone app. I asked some people on…
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No, Email Is NOT Dead!
I noticed this tweet from Chuck Gose yesterday. It referenced an article on the New York Times website called Email: Press Delete . Every so often, we all see these types of articles that make the cry that email is…
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Using Social Networks for CRM
According to Dr. Ivan Misner, the father of BNI , The best CRM application is the one you will use . This is a great way of saying that all the fancy CRM programs and features in the world will…
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Three easy ways to start monitoring your brand online
If you have been following social media trends at all, you've probably heard a lot about joining "the conversation" and how to participate. You may have also heard the warning: "people are talking about your company whether you are there…
