This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
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E-commerce and Retail
FlockTag: Universal Loyalty System and Intelligent Deals
This afternoon I went for a visit down to my favorite coffee shop, the Circle City Coffee Shop, and FlockTag had setup shop there! What impressed me was the ease of use for the both the customer and the business owner. To register the loyalty card, FlockTag setup a secondary, mounted tablet. The customer taps their card on the reader…
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E-commerce and Retail
3 Keys to Modernizing In-Store Experiences… and Revenue
This weekend I went shopping at the new Kroger Marketplace. Side note… if only Kroger thought investing in their online presence was as important as their retail presence. I digress. The new marketplace was built across the street from the previous Kroger. One step inside and you can see why. A bakery with fresh Artisan bread, a deli with a…
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Paid and Organic Search Marketing
SE Ranking: The SEO Management Platform for Agencies and Consultants
The digital marketing landscape for SEO consultants and agencies is more competitive than ever. Managing multiple clients, delivering results, and staying ahead of algorithm changes require advanced tools and reliable data. Balancing these demands while ensuring profitability can feel overwhelming—unless you have the right platform. SE Ranking SE Ranking is a powerful, agency-tailored SEO platform designed to streamline workflows and supercharge results.…
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Content Marketing
Developing a Persona is Sculpture, not Casting
Companies and individuals are often overzealous in the protection of their brand or persona online. The old school of marketing taught us that everything about our brand had to speak to perfection… and that perfection was what sold. We had perfect logos, perfect packaging and perfect slogans to go with them. The old school of marketing often disappointed, too, though.…
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Customer Data Platforms
NetHunt: The CRM Built For Google Workspace
NetHunt CRM is a versatile Customer Relationship Management (CRM) solution designed to integrate seamlessly with Google Workspace (formerly G Suite). It is an ideal choice for small to medium-sized businesses that leverage Google Workspace tools for daily operations. Benefits of NetHunt CRM: By connecting with Gmail, Google Calendar, Google Drive, and other Google Workspace applications, NetHunt CRM helps businesses streamline…