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SE Ranking: The SEO Management Platform for Agencies and Consultants

Douglas KarrLast Updated: May 15, 2025

2 minutes read

SE Ranking: Agency and SEO Consultant Client Management Platform

The digital marketing landscape for SEO consultants and agencies is more competitive than ever. Managing multiple clients, delivering results, and staying ahead of algorithm changes require advanced tools and reliable data. Balancing these demands while ensuring profitability can feel overwhelming—unless you have the right platform.

SE Ranking

SE Ranking is a powerful, agency-tailored SEO platform designed to streamline workflows and supercharge results. Trusted by over 40,000 businesses and 1 million users globally, it combines robust data, customizable features, and seamless collaboration tools to empower agencies and consultants.

How to make the most of SE Ranking: tips to boost your SEO performance

SE Ranking is more than an SEO tool—it’s a full-suite solution tailored to meet agencies’ unique needs. Features like white labeling, client management, and detailed reporting help agencies showcase their expertise, scale operations, and build lasting client relationships. Its flexibility ensures you can adapt to any client’s requirements while maintaining your agency’s branding.

Features Designed for Agency Success

SE Ranking offers a complete toolbox for agencies and SEO consultants, enabling efficiency and measurable results across campaigns:

AI Writer: Use SE Ranking’s GenAI Content Generator to reach the top 10 and attract the audience your business deserves.
Backlink Monitor: Simplify link management by tracking backlink statuses in real time. Receive alerts for changes and disavow toxic links effortlessly.
Client Seats: Assign read-only access to clients, allowing them to see your progress while maintaining control over sensitive tools and data.
Competitive Research: Understand your clients’ competition with in-depth traffic, keyword, and PPC analysis. Compare keyword lists and monitor SERP dynamics to refine strategies.
Keyword Research Tool: Get a list of keyword suggestions to target in your SEO and PPC campaigns with SE Ranking’s keyword tool
Lead Generator: Embed a customizable lead generation (leadgen) widget on your website to turn visitors into quality leads for your agency.
Local Marketing Tool: Perfect for agencies managing local SEO campaigns, this tool tracks Google Maps rankings, manages multiple Google Business Profiles (GBP), and collects customer reviews.
Report Builder: Create professional, customizable reports to showcase the value of your SEO efforts—Automate delivery to save time while impressing clients.
SERP Tracker: Obtaining SERP data for any keyword. One-click is all it takes to gain insights into the strengths and weaknesses of top-ranking pages.
White Label SEO: Personalize the platform with your agency’s branding, including logos, colors, and domains. Build trust with clients by presenting SE Ranking as your proprietary software.

How It Works

Start with a Free Trial: Explore all features with no credit card required.
Set Up Client Accounts: Use client seats and access settings to share the right tools with your clients.
Customize Your Platform: Implement white-label features for seamless branding.
Optimize Campaigns: Use SE Ranking’s robust tools to analyze keywords, competitors, and backlinks while improving on-page and technical SEO for your clients.
Deliver Impactful Reports: The automated report builder saves time and showcases results.

With SE Ranking, agencies gain access to an affordable, scalable, and feature-rich platform that supports growth. It’s a one-stop shop designed to simplify agency life, from lead generation to detailed analytics. Whether managing one client or hundreds, SE Ranking adapts to your needs, helping you focus on delivering value.

Level up your agency’s SEO game. Try SE Ranking today and see why it’s the preferred platform for consultants and agencies worldwide.

Start Your Free SE Ranking Trial

Douglas Karr

Douglas Karr is a fractional Chief Marketing Officer specializing in SaaS and AI companies, where he helps scale marketing operations, drive demand generation, and implement AI-powered strategies. He is the founder and publisher of Martech Zone, a leading publication in marketing technology, and a trusted advisor to startups and enterprises alike. With a track record spanning more than $5 billion in MarTech acquisitions and investments, Douglas has led go-to-market strategy, brand positioning, and digital transformation initiatives for companies ranging from early-stage startups to global tech leaders like Dell, GoDaddy, Salesforce, Oracle, and Adobe. A published author of Corporate Blogging for Dummies and contributor to The Better Business Book, Douglas is also a recognized speaker, curriculum developer, and Forbes contributor. A U.S. Navy veteran, he combines strategic leadership with hands-on execution to help organizations achieve measurable growth.

It all started as a book club.

Yes, I’m serious. I started my work on the web more than two decades ago. My first site was Helping Hand, which curated the best sites from around the web to help people with their computers and navigate resources on the Internet. Years later, I sold the domain to a company that helped folks quit smoking, one of my first big contracts.

I began blogging on Blogger and waxed poetic about everything from politics to Internet tools. I was all over the place and mostly wrote for myself – without much of an audience. I belonged to a Marketing Book club in Indianapolis that quickly grew out of control. Over time, I discovered that more and more of the group were coming to me for technology advice. The combination of my technology background and my business and marketing acumen was in high demand as the Internet rapidly changed the industry.

After reading Naked Conversations, I was motivated to better brand and control the content on the site. I also wanted more control over the look and feel of my blog, so I moved to my domain in 2006 and built my first WordPress site. Since I was focused on marketing technology, I didn’t want the domain with my name to get in the way, so I moved the site (painfully) to its new domain in 2008 where it’s grown ever since.

The Martech Zone is owned and operated by DK New Media, LLC, a company I started in 2009. After working with virtually every major online marketing department in my tenure at ExactTarget and launching Compendium, I knew there was a great demand for my expertise and guidance within such a complex industry.

DK New Media oversees my consulting, publications, podcasts, workshops, webinars, and speaking opportunities. Highbridge, my agency with two other partners, helps companies maximize their investment in sales, marketing, and related products. We offer integration, migration, training, strategic consulting, and custom development.

Thank you so much for your support over the years!

Douglas Karr
CEO, DK New Media