Automation
Articles Tagged automation:
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Jooble: Programmatic Job Advertising (PJA) and Price-Per-Job (PPJ) Marketing Automation
Recruitment marketing, or job tech marketing, is a rapidly evolving industry that requires continuous adaptation to stay ahead of the competition. Given the growing demand for candidates, the job industry players tend to automate most of the routine job marketing.…
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How to Effectively Choose and Manage Your MarTech Investment
The MarTech world has exploded. In 2011, there were only 150 martech solutions. Now there are over 9,932 solutions available to industry professionals. There are more solutions now than ever before, but companies face two main challenges regarding selection. Investing…
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What Is A Digital Experience Platform (DXP)?
As we navigate deeper into the digital era, the competitive landscape is witnessing a significant shift. Businesses today don't solely compete based on the quality of their products or services. Instead, they are increasingly focusing on delivering a seamless, personalized,…
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Everything You Need To Know About AI-Driven Auto-Tagging In 2023
Tagging is the process of assigning labels or keywords to items, such as images, articles, or videos, to categorize, organize, and retrieve them more efficiently. It is widely used in various fields, including social media, websites, and content management systems,…
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Bitskout: Build AI-Driven Automations To Read and Record Messages, Documents, Emails, and More
Decades ago, I worked as an analyst at a newspaper where we used to have old terminals that generated reports (via dot matrix printers) that had thousands of records that required entry in another system. Because the reports were generated,…
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Pabbly Plus: Form Creation, Email Marketing, Payments, And Workflow Automation In One Bundle
With so many companies forced to reduce marketing headcount and looking for ways to automate data processes as well as reduce technology expenses, bundles like Pabbly are worth evaluating. While there are many workflow and automation platforms out there, I'm…
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Maropost Marketing Cloud: Multi-Channel Automation For Email, SMS, Web, and Social Media
A challenge to today's marketers is to recognize that their prospects are all at different points in the customer journey . On the same day, you may have a visitor to your website who isn't aware of your brand, a…
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Custom CMS Development: 4 Content Management Trends To Consider
As an enterprise grows, the volume of produced content also grows, requiring new technology tools to help handle the increasing business complexity. However, Only 25% of enterprises have the right technology for managing content across their organizations. Content Marketing Institute,…
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What’s the Difference Between AI and Machine Learning?
Terms like Artificial Intelligence ( AI ) and Machine Learning ( ML ) are no longer reserved for data scientists or Silicon Valley insiders. They’ve entered boardrooms, marketing strategies, customer service workflows, and sales dashboards. But while these technologies are…
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How Kelly-Moore Paints Made the Leap to SugarCRM to Fuel Innovation and Business Transformation
The race to differentiate the customer experience has many organizations looking to re-platform their customer relationship management ( CRM ) systems. This was the case with Kelly-Moore Paints . Shrugging off its existing CRM provider, the paint company made the…