Email Marketing
Articles Tagged Email Marketing:
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Unlocking the Power of Email Marketing: ROI Insights and Benchmarks for 2025
Email marketing remains a steadfast beacon of profitability. As of September 2025, with 4.48 billion people worldwide relying on email as their primary communication tool—a figure projected to increase to 4.59 billion by year’s end—it’s no wonder marketers continue to invest resources in this channel. Unlike the algorithmic whims of social media, email offers direct, owned access to audiences, fostering…
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Digital Marketing for Beginners: How to Start in 2025
The Digital Marketing Landscape in 2025 In our increasingly connected world, digital marketing has transformed from an optional business strategy to an absolute necessity. By 2025, the digital landscape has evolved at an accelerated pace, with new technologies and consumer behaviors reshaping how brands connect with their audiences. Statistics reveal that people now spend an average of 7 hours daily online, with nearly…
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Instantly: Close More B2B Deals With AI-Powered Sales Outreach Campaigns
Expanding your B2B business often depends on reaching the right prospects at the right time. Cold email remains one of the most effective methods to start conversations, but many companies struggle with low deliverability, poor personalization, and limited scalability. Without the right tools, your emails risk landing in spam folders or being ignored entirely. Instantly Instantly is built to solve…
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Top 8 Best Email Marketing Services for Beginners: A Complete 2025 Review
Email marketing continues to be one of the most cost-effective and dependable ways for businesses to connect with customers. Unlike social media algorithms that change overnight, email ensures your message reaches the inbox directly. For beginners, though, the challenge is choosing the right platform: one that’s simple enough to use right away but powerful enough to grow with you. This…
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Email Still Sucks… 50 Years Later
Email is one of the oldest technologies still shaping how we communicate online. Born in the early days of the internet, it has connected billions of people, transformed businesses, and sparked an entire industry of platforms, tools, and specialists dedicated to getting a message from one inbox to another. Yet, despite all of its history and the layers of innovation…
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5 Ways Careless Social Media Can Hurt Your eCommerce Business
Social media is a powerful medium for e-commerce brands to reach new customers. Many businesses have entire teams of people dedicated to social media marketing. However, there is a dark side to social media marketing. If you are going to be active on social media, you need to be very careful. A single small mistake can ruin your company’s image.…
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Centripe: Capture, Nurture, and Close More Leads for Your Agency With AI
Growing agencies often face an uphill battle as they scale—siloed data, bloated tool stacks, unresponsive leads, and rising operational costs. Sales, marketing, and customer success teams often struggle with switching between apps, manually updating CRMs, or keeping up with lead nurturing across multiple channels. Centripe Centripe is a unified, AI-powered growth platform built specifically for scaling agencies and businesses. It…
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Seriously… Why Are You Still Doing These Things
Marketing today is more capable, automated, and data-driven than ever—but most teams are still chasing activity over outcomes. It’s not a lack of intelligence or resources holding companies back. It’s a distraction. It’s noise. It’s the endless pursuit of the next thing instead of committing to the right thing. We work with sophisticated organizations across industries. Their challenge isn’t access…
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Illustrated Guide to How Email Delivery Works—and Why Inbox Placement Is Never Guaranteed
When email marketers talk about deliverability, many assume it’s synonymous with inbox placement. In reality, deliverability means that the email wasn’t blocked or bounced—the recipient’s mail server accepted it. But where that email ends up—the inbox, spam folder, quarantine, or trash—depends on an intricate series of technical checks, content scans, and behavioral signals. Understanding how this journey unfolds is essential…
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MakeWebBetter: Build and Grow Your E-commerce Business with WooCommerce and Hubpot
There’s no doubt about the far-reaching impact of HubSpot as a CRM and marketing automation platform and WordPress as a Content Management System (CMS). Because it’s a simple plugin and add-on, WooCommerce has been growing in popularity as an e-commerce platform to implement easily. While WordPress has released its own CRM, the platform lacks the maturity of HubSpot in terms of its ability to drive processes for the…
