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SEOmatic: Automate Shopify SEO and Page Speed Optimization
A Shopify catalog can look finished in the theme editor and still be unfinished for search. Titles repeat the product name and nothing else. Descriptions are blank, copied, or truncated mid-thought. Images arrive from a photographer at several megabytes each.…
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What Is Your Site’s AI Visibility Score?
For decades, Search Engine Optimization (SEO) dominated digital discovery. We built sites for humans to read and Google to rank. However, the rise of Answer Engines like ChatGPT, Perplexity, and Gemini has fundamentally shifted the landscape. These tools don't just…
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The Five Pillars of Omnichannel Marketing in an AI Visibility Age
The acronym changes every few months. SEO became GEO became AEO became LLMO. The vendors selling courses and audits change with it. What rarely changes is the shallowness of the underlying conversation. Much of the generative engine optimization advice circulating…
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SEO vs GEO/AEO/SGE: Understanding the Changing Customer Journey in the Age of AI Agents
For two decades, the digital customer journey was predictable: a linear progression from a search engine results page (SERP) to a destination website, followed by manual research and an eventual conversion. However, the advent of Generative AI (GenAI) and Large…
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10 Modern CMS Alternatives to WordPress (2026)
For two decades, the web publishing conversation began and ended with WordPress. And, for two decades, I've been publishing, developing, and promoting articles on the CMS. At its peak, it powered over 40% of all websites on the internet —…
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We Built a Tool to Measure AI Compatibility for Dealer Websites. Here’s What 700+ Scans Revealed.
As AI-powered search tools gain adoption (ChatGPT, Perplexity, Google's AIO, Claude, and others) we wanted to answer a straightforward question: Are automotive dealer websites ready for these systems to access and understand them? We wanted something measurable. Can AI crawlers…
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How to Optimize a Page for Local Search in 2026
Optimizing a page for local search means creating a destination that clearly represents a business in a specific place, earns geographic trust, and satisfies high-intent searchers. Search engines evaluate local pages through a combination of location signals, entity validation, content…
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How to Optimize a Knowledge-Base Article
Knowledge base articles are among the most valuable tools for empowering customers, reducing support requests, and enhancing product satisfaction. Yet writing an effective article isn’t as simple as documenting a process. To be truly effective, your articles must be structured…
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Everything You Wanted to Know About Optimizing Images for Speed, Search, Mobile, and User Experience
Images are essential to digital storytelling. They bring emotion to blog posts, clarity to documentation, and conversion power to E-commerce . But if poorly handled, images can sabotage your efforts—slowing down pages, confusing search engines, blocking accessibility tools, and damaging…
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A Blueprint for Explainer Videos That Actually Convert
We’ve all seen them: those short, punchy animated videos that promise to explain a complex product in under two minutes. Done right, they are conversion engines that clarify your value proposition and skyrocket your ROI. Done wrong, they are expensive…
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Enhance Your Google SERP Presence With These Rich Snippets
Companies spend a significant amount of time ensuring they're ranking well in search and developing high-quality content and websites that drive conversions. However, a key strategy often overlooked is how they can improve their entry on a search engine results page…
