Verify Your Email Marketing Lists Online: Why, How, and Where

Reading Time: 7 minutes How to evaluate and find the best email verification services on the web. Here’s a detailed list of providers as well as a tool where you can test an email address right in the article.

The Top Legal Issues with Blogging

Reading Time: 2 minutes A few years ago, one of our clients wrote a great blog post and they were looking for a good image to feature with it. They used Google Image Search, found an image that was filtered as royalty-free, and added it to the post. Within days, they were contacted by a major stock image company and served with a bill for $3,000 to pay for the image use and avoid the legal issues associated with

Somewhere Between SPAM and Creepy Lies Transparency

Reading Time: 4 minutes Recent weeks have been eye-opening for me regarding the data scandals reported in mainstream news. I’ve honestly been taken aback by many of my peers in the industry and their knee-jerk reaction and response to how Facebook data was harvested and utilized for political purposes during the most recent campaign. Some History on Presidential Campaigns and Data: 2008 – I had an amazing conversation with a data engineer from President Obama’s first campaign who shared

We All Hate Spam and Cold-Calling… Until We Don’t

Reading Time: 2 minutes On May 15th, I received an unsolicited email (aka SPAM) from an agency in Atlanta telling me what an explainer video was. I knew what it was, we’ve written about explainer videos extensively and published quite a few of our own. I didn’t respond to the email.  A week later, I get another email with a similar note. A week later, another one. I don’t respond to either. Four emails that I didn’t respond to