Martech Zone

Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.

  • Depositphotos 13470416 s

    RSS: Make your Feed Link Obvious

    With the advent of new browsers, I was not too concerned about putting my RSS link within the content of my site. I'm starting to rethink that. If you weren't already aware, these new browsers can automatically detect an RSS…

  • marketing books

    Amazon Associates: Does anyone make any money?

    I have to be honest... I love having my bookshelf on my blog and I love discussing books I'm reading with other bloggers. I don't think I've ever made a dime on Amazon Associates, though. It makes me wonder if…

  • Joseph Rago Wall Street Journal Quote on Blogging

    Blogs: Written by Fools to be Read by Imbeciles…

    Mr. Rago, assistant editorial features editor at The Wall Street Journal, eloquently addresses the blogosphere as: The Blog Mob: Written by fools to be read by imbeciles. Joseph Rago This may be the most pretentious attack I've seen by a…

  • Mavericks at Work: Why the Future Still Belongs to the Rule Breakers

    Mavericks at Work: Why the Future Still Belongs to the Rule Breakers

    When Mavericks at Work by William C. Taylor and Polly LaBarre was published, it didn’t simply analyze business—it rewired how we thought about it. The book captures the early moment when innovation was moving from the margins to the mainstream,…

  • html

    Body Background Images Done Easily

    A nice feature you'll find on many sites is where the center content area appears to overlay the page with a drop shadow behind it. It's actually a fairly simple method to making your blog look nice (or other website)…

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    Ouch Verizon

    I don't have any sympathy for Verizon. Earlier this year I started an account with Verizon and my company reimbursed me for purchase of a model 6700 PDA phone. Part of the reason I purchased this phone was to connect…

  • guest blogging

    Educate Your Readers

    We all started somewhere! I was talking to a friend tonight about Social Networking and my future in the Industry. I had a fantastic, inspirational lunch with good friend, Pat Coyle, last week. I've always been a technologist... jack of…

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    I’m an SOB (And Proud of It)!

    Woohoo! I'm an SOB. S uccessful and O utstanding B log(ger). SOB is a great program started by Liz Strauss at Successful Blog . It doesn't matter if you're an experienced blogger or brand new... Successful Blog is a fantastic…

  • firefox

    Firefox winning the Browser War

    Taking a look at recent market share for browsers provides some insight into who is winning and losing the wars. Firefox continues to build momentum, Safari is creeping upwards, and Internet Explorer is losing ground. I'd like to comment on…

  • Depositphotos 12641027 s

    Every Home Office Needs One!

    A little over a year ago (2005) I was doing quite a bit of consulting on the side and needed to get some new hardware around the home to handle it. I purchased a new computer, new netgear wireless router…

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