Douglas Karr's Articles on Martech Zone
-    Why Do TV Commercials Like Billy Mays, ShamWow, and HeadOn Work?The television is often on in our home, but it's usually background noise. If I do watch television, it's usually the Discovery Channel. Today is a weekday, so I roamed the channels a few times. After a while, we just… 
-      Testing Leadership with TelecommutingThis evening I met with Pat Coyle and other Smoosiers at Pat's Open House at Smaller Indiana Headquarters. 1.webp" align="right" title="Lalita Amos" width="183" height="183" class="alignright size-medium wp-image-2353" />One great discussion I had was with Lalita Amos, a Leadership Coach and… 
-    Don’t forget online in your offline marketing!Online consumer behavior is becoming invaluable to online marketers, but has been primarily missed with respect to offline entities. Many companies who have retail stores, as well as online stores, treat the two audiences separately, missing an excellent opportunity to… 
-    You Won’t Be Blogging ForeverWhen I speak to folks about blogging, many ask me if blogging is here to stay. Nope. Asking someone if blogging will be here forever is like asking the guys who printed their newspapers with the Gutenberg press the same… 
-    OSX Preview Bug: Shrink an Image to 16 Terabytes?Apple Preview is a built-in application on macOS designed for viewing and interacting with various file types, primarily images and PDFs . It is a versatile tool offering features extending beyond simple file viewing, making it valuable for personal and… 
 
 








