Douglas Karr's Articles on Martech Zone
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Why Do You Blog?
I like to seek and pass on information. I have throngs of family, friends, coworkers, and clients who ask for my opinion, and I love to give it to them. Unfortunately, I have more questions and more folks needing assistance,…
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Chasing The Tail: Harry Potter and The Long Tail
Saturday begins with my regular stop at the local bookstore. I happened to see the book If Harry Potter Ran General Electric. This isn't a review of the book (which I would recommend); it's an article about the utilization of…
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Godin: Intuition vs Analysis
Seth Godin asked a great question that is usually quite a point of contention for SaaS or technology companies and their product managers.... Do you go with Intuition or Analysis ? My personal view on this is that it's a…
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My Freakonomics: How To Save Your Personnel Budget By Increasing Wages
I just completed reading Freakonomics . It's been a while since I couldn't put down a business book. I purchased this book on Saturday night and started reading it on Sunday. I finished it a few minutes ago. It took…
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Jack Welch is Wrong
I'm so glad to finally see an article that questions the methods that Jack Welch evangelizes. I believe he's inconsiderate, mean-spirited, selfish, and greedy. He was only successful by making customers and employees suffer. He may alone be a winner,…
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Never Lose Sight of Who Pays You
Sometimes, we forget that our customers ultimately pay us. Look, I feel bad for my friends and colleagues at GM. But I don't feel sorry for them. They forgot design, they forgot the customer, they forgot R&D , they forgot…
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Invest in People. You Won’t Be Disappointed!
I've joked with quite a few folks that since my divorce (and subsequent dissolution of all of my worldly assets), I have spent my last five years investing in people. That may sound very strange, and hopefully not selfish, but…
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Proverbs and Product Management
It's not often that I look to scripture for inspiration for product management and the development of software, but today, a friend sent me some great words of advice: He who keeps instruction is in the way of life, but…
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What a Day!
My daughter gave me a call today after receiving a package in the mail from Jones Soda. This company is incredible! As thanks for my work on a custom My Jones Music MP3 player skin, Jones sent out a thank-you…
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Digging for Gold with Web 2.0
I was speaking to a good friend of mine, Bob Flores , who is a leader in the Telecom industry. Bob educates companies on corporate leadership and specializes in building efficiencies in the Telecom industry. Bob asked me tonight what…