Social Media & Influencer Marketing

66% of Facebook Users LIKE the New Changes!

It’s not a scientific survey of any sort… just a SurveyMonkey online survey of readers and followers of Martech Zone. However, judging by the response, you folks like the changes that Facebook has implemented.

There’s still a third of folks out there that were ticked off by such a drastic change. In my opinion, I think two things are happening that’s encouraging for Facebook to continue changing like this:

  1. I believe the high percentage of non-technical users pushes them to voice their frustration when changes like this occur. They get used to something and don’t want it to change. I’m not sure that will ever be likely. As the old saying goes, Change or Die… a lesson that MySpace learned.
  2. Since Facebook has been regularly changing the way people are interacting with the platform, I think they’re slowly lulling their audience into complacency when it comes to the updates. I’m a great example… I used to get a bit frustrated, but now I don’t care. I just spend an extra 10 minutes looking for the option since they changed its location.

facebook changes chart

The next SurveyMonkey online survey is live in the sidebar: Is your corporate website optimized for mobile?

Douglas Karr

Douglas Karr is a fractional Chief Marketing Officer specializing in SaaS and AI companies, where he helps scale marketing operations, drive demand generation, and implement AI-powered strategies. He is the founder and publisher of Martech Zone, a leading publication in marketing technology, and a trusted advisor to startups and enterprises… More »
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