This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
Happy #tweetsgiving and #indytweetsgiving
As I look back at the last year, it’s nothing short of amazing. Thanksgiving isn’t really a holiday at all without first thanking God… thank-you God! You’ve truly blessed me and my family this year. My son and daughter are the greatest gifts I’ve ever received in my life. I’m not always the best father in the world – sometimes…
- Paid and Organic Search Marketing
Google Search Console Goofed And Sent False Alerts on WordPress
Sometimes I scratch my head where exactly Google is going with its search console. While I do believe it’s an amazing service to detect malware on sites and prevent those sites from being listed in search results, I’m not so sure I want Google actually scanning sites looking for issues. Case in point was a premature alert that went out…
- Content Marketing
Time to Rap About Your Business (Don’t Miss Mine)
It started with a Tweet… Douglas Karr Rap Tribute https://t.co/oPodYLEZnQ @martech_zone #rappitt http://t.co/gVR64opiLM — Rapp Itt (@rappittmusic) March 10, 2015 To say I was blown away is an understatement. I couldn’t stop laughing at how well this rap was written and I was researched by someone I had never met. That someone was Dan Stokes. Dan started Rappitt.com and being…
- Analytics & Testing
Why Google Hiding Keywords is Great for Marketers
It seems everyone is whining and in a tizzy about Google not providing organic keyword data in Analytics. While I believe it diminishes the value of analytics somewhat, I would argue that it’s a great move that will help content Marketers. I’ve written in the past that SEO is Dead and I’ve watched as the industry has slowly gone away.…
- Marketing Infographics
Here are 33 LinkedIn Tips for you to Tweet!
There aren’t too many days that I’m not reading an update from LinkedIn, connecting with someone on LinkedIn, participating in a group on LinkedIn, or promoting our content and business on LinkedIn. LinkedIn is a lifeline for my business – and I’m happy with the upgrade I made to a premium account earlier this year. Here are some fantastic tips…
- Mobile Marketing, Messaging, and Apps
Develop Goals Before the Mobile App
The good folks at Webtrends (client) have released an incredible whitepaper from their Director of Mobile Analytics, Eric Rickson. Developing a Strategy for Mobile Maturity and Investment walks through key performance indicators in a mobile strategy. Beyond the topic of mobile analytics, one of the key paragraphs I found was: Too frequently, marketers skip the critical step of defining and…
- Analytics & Testing
The Engagement Illusion: Why Comments Don’t (And May Never) Equal Conversions
I did some analysis of my blog this weekend to look for a correlation between my search engine results, my most popular blog posts, the posts with the most comments, and the posts that actually resulted in revenue due to consulting or speaking engagements. There was no correlation. Reviewing my most popular posts, you’ll find a popular plugin, a couple…
- Content Marketing
How Your Hosting Can Affect Your SEO
Yes, your hosting can have an impact on your SEO. Surprised? So are most people when they learn that their hosting plan can impact their potential for reaching high SERPs. But why? And how? Turns out, your hosting plan affects three major areas which all affect your rankings: Security, Location, and Speed. We’ll give you a thorough breakdown not just…
- Marketing Tools
DealFuel: Find Unmissable Tech Deals for Your Digital Projects
Navigating the world of digital tools can be overwhelming, especially when balancing budgets and deadlines. Whether you’re a web developer looking for plugins, a designer needing fresh graphic bundles, or a business owner searching for cost-effective marketing solutions, finding the right tools at the right price is a common challenge. DealFuel DealFuel is the ultimate hub for curated tech deals…
- Content Marketing
jQuery: Create An Logo Image Carousel to Display Your Brand’s Authority
Creating an image carousel with jQuery can be a great way to add dynamic, interactive content to your website without relying on external CSS files. Having a logo carousel on a B2B website with the customers you’re serving is also a fantastic trust indicator. This article provides an example that handles the carousel’s layout, styling, and behavior entirely through jQuery.…
