Learning Technology Is Critical as a CRM Manager: Here Are Some Resources

Reading Time: 5 minutes Why should you learn tech skills as a CRM Manager?  In the past, to be a good Customer Relationship Manager you needed to psychology and a few marketing skills.  Today, CRM is much more a tech game than originally. In the past, a CRM manager was more focused on how to create an email copy, a more creative-minded person. Today, a good CRM specialist is an engineer or a data specialist who has basic knowledge

KWI: Unified CRM, POS, Ecommerce and Merchandising for Specialty Retailers

Reading Time: 2 minutes The KWI Unified Commerce Platform is a cloud-based, end-to-end solution for specialty retailers. KWI’s solution, which includes POS, Merchandising, and eCommerce are powered from a single database, providing retailers with a completely seamless, omni-channel experience. KWI Unified Commerce Platform Customer Relationship Management (CRM) – collect data in near real-time, so all your channels have up-to-date information. Sales associates can see VIP status, special events such as birthdays, anniversaries and other triggers, highlighted at POS to

MakeWebBetter: Build and Grow Your Ecommerce Business with WooCommerce and Hubspot

Reading Time: 3 minutes There’s no doubting the far reach of Hubspot as a CRM and marketing automation platform and WordPress as a Content Management System. Because it’s a simple plugin and add-on, WooCommerce has been growing in popularity as an ecommerce platform to easily implement. While WordPress has released it’s own CRM, the platform lacks the maturity of Hubspot for its ability to drive process to the acquisition and retention strategies of an organization. Hubspot’s affordable coupling of

Conga Contract Lifecycle Management: Improve Sales Efficiency With Document Workflow Automation

Reading Time: 3 minutes Conducting business that feels frictionless to the customer in the face of a market increasing in complexity is no easy feat. Conga’s expertise and comprehensive solution suite for commercial operations – the processes around Configure Price Quote (CPQ), Customer Lifecycle Management (CLM), and Digital Documents – helps businesses tackle complexity with confidence so they can provide frictionless customer experience and accelerate revenue. With Conga, businesses move faster to meet customer needs today while increasing agility

Freshsales: Attract, Engage, Close, and Nurture Leads For Your Business In One Sales Platform

Reading Time: 4 minutes The vast majority of CRM and sales enablement platforms in the industry require integrations, synchronizations, and management. There’s a high failure rate in the adoption of these tools because it’s quite disruptive to your organization, most of the time requiring consultants and developers to get everything working. Not to mention the additional time required in data entry and then little or no intelligence or insight into the journey of your prospects and customers. Freshsales is