Articles Tagged instagram:
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Shoutcart: A Simple Way To Buy Shoutouts From Social Media Influencers
Digital channels continue to grow at a rapid rate, a challenge to marketers everywhere as they decide what to promote and where to promote their products and services online. As you look to reach new audiences, there are traditional digital…
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SocialBee: The Small Business Social Media Platform With Concierge Services
Over the years, I've implemented and integrated dozens of social media platforms for clients. I still have great relationships with many and you continue to see me promoting new and existing platforms. That could confuse readers... wondering why I don't…
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Circleboom Publish: Design, Plan, Schedule, And Automate Your Social Media Marketing
If you're a brand, the ability to centralize your social media marketing in a single, intuitive social media management platform is critical to saving time and deploying your strategy. Features and benefits include: Multi-account management - Circleboom's multi-account manager makes…
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Clarabridge: Actionable Insights from Every Customer Interaction
As consumer expectations for customer service increase, companies must take action to ensure their customer experience remains commensurate. 90% of Americans consider customer service when deciding whether to do business with a company. American Express It can be difficult to…
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The History of Digital Advertising
Digital advertising has undergone a remarkable transformation since its inception, mirroring the rapid evolution of the internet and digital technology. This journey, beginning in 1969 with the public introduction to the internet, marks a series of innovative milestones that have…
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The 5 Challenges of Capturing the ROI of Social Media Marketing
Marketers have long known that social media plays a vital role in digital strategy, but proving its value in measurable business outcomes remains elusive. Despite increasing investments in social platforms, most businesses still struggle to tie their social media efforts…
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Marketing Trends: The Rise of the Ambassador and Creator Era
2020 fundamentally changed the role social media plays in consumers’ lives. It became a lifeline to friends, family and colleagues, a forum for political activism and a hub for spontaneous and planned virtual events and get-togethers. Those changes laid the…
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Social Web Suite: A Social Media Management Platform Built for WordPress Publishers
If your company is publishing and not utilizing social media effectively to promote the content, you're truly missing out on quite a bit of traffic. And... for better results, each post could really use some optimization based on the platform…
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Agorapulse: Your Simple, Unified Inbox For Social Media Management
Over a decade ago, at Social Media Marketing World, I met with the incredibly kind and brilliant Emeric Ernoult - founder and CEO of Agorapulse . The Social Media management tools market is crowded. Granted. But Agorapulse treats social media…
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The B2B Social Media Mirage: Why It’s Not Always the Growth Engine It’s Sold To Be
Everything I’m about to say is anecdotal. However, the pattern is becoming increasingly difficult to ignore. I haven’t conducted a multi-year research study. I haven’t parsed datasets or reviewed industry-wide analytics dashboards. What I have done is listen to a…
