Marketing Automation
Articles Tagged marketing automation:
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Cloudwords: Cut Translation Time and Boost Your Brand’s Global Reach with Seamless Localization
Reaching global audiences is no longer optional—it’s essential. Yet for many enterprises, expanding internationally presents a significant challenge: localization. Manual translation processes bog down marketing teams with copy-paste tasks, review bottlenecks, and inconsistent content delivery. These challenges cost more than just time—they cost opportunities for global growth. Cloudwords Cloudwords eliminates these barriers with an intelligent, centralized localization automation platform designed…
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Lucidchart: Collaborate And Visualize Your Wireframes, Gantt Charts, Sales Processes, Marketing Automations, and Customer Journeys
Visualization is a must when it comes to detailing a complex process. Whether it’s a project with a Gantt chart to provide an overview of each stage of a technology deployment, marketing automations that drip personalized communications to a prospect or customer, a sales process to visualize standard interactions in the sales process, or even just a diagram to visualize…
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How to Lower Your Customer Acquisition Cost for Maximum ROI
When you’re just starting a business, it’s tempting to attract clients by whatever manner you can, regardless of the cost, time, or energy involved. However, as you learn and grow you’ll realize that balancing the overall cost of customer acquisition with ROI is essential. To do that, you’ll need to know your customer acquisition cost (CAC). How to Calculate Customer…
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The Return on Investment (ROI) of Marketing Automation Platforms
Next year, Marketing Automation turns 30! Yep, you read that right. And while it seems like this now ubiquitous technology is young enough to still have pimples, the reality is that the marketing automation platform (MAP) is now married, has a puppy, and is likely to start a family soon. In Demand Spring’s latest research report, we explored the state of…
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Moosend: All The Marketing Automation Features To Build, Test, Track, and Grow Your Business
One exciting aspect of my industry is the continued innovation and dramatic drop in cost for highly sophisticated marketing automation platforms. Where businesses once spent hundreds of thousands of dollars (and still do) for great platforms… now the costs have dropped significantly while the featuresets continue to improve. We were recently working with an enterprise fashion fulfillment company that was…