Articles Tagged Twitter:
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How to Grow Your Business Using Content Marketing
This is a fantastic analogy that Dendrite Park has provided that I couldn't agree with more. They present a multi-faceted approach to your content marketing strategy that requires a great base and grows from there! This is a wisdom tree…
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Movable Ink: Real-Time, Personalized and Tested Email Marketing
The majority of email platforms are static... once the email leaves the provider there is no way to change the content. That's unfortunate, though, since actionable events can happen in that gap. Perhaps you're an e-commerce company and you're now…
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Using Social Media for Lead Generation
This infographic has some great stats but I don't think it's a deep evaluation of the total impact of social media. One example is the impact of social media on search engine results. If you have great content that's shared…
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Social Commerce Breakdown
I'm not sure why there are naysayers on social commerce... I believe folks (B2B or B2C) will make a purchase anywhere online. As long as the person wants or needs the product - and they trust the vendor - they'll…
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How Consumers Use Social Media to Find Local Businesses
People use social media to find and engage with local businesses in various ways, leveraging the platforms' features like search and discovery tools, user-generated content ( UGC ), and influencer recommendations. Social media platforms have become essential for regional companies…
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How Not To Freak Out About Content Marketing
So your business has a blog and a presence on all the major social platforms, and maybe a few industry-specific ones too — great! Now what? How do you fill these channels, and more importantly, in this 24/7 news cycle,…
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How to Write the Perfect Tweet
Aside from having something great to say, there is a pattern to writing a good tweet on Twitter. (Are you following me and the Martech Zone ?). Gerry Moran has written a great post and put together a blueprint for…
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Social Media Explained with Coffee
Coffee is one of those incredible pleasures in my life that I can't do without. I'm sipping on a freshly roasted dark French Roast right now, and it's fantastic, brewed in my stovetop espresso maker. My best friends own a…
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Feeding the Content Beast with Rallyverse
Companies with great content strategies aren't limiting the value of their program to content that they alone write. There's a massive quantity of content hitting the web every single second... some good, some bad. The ability to tap into that…
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Social Commerce Best Practices
This holiday season some doubt was spread as to the impact of social media on e-commerce sales. Since the holiday season is dominated by discounting, I tend to disagree that social's impact is diminished. 8thBridge has developed this infographic that…
