Wordpress Plugin
A WordPress plugin is software that extends the functionality of your WordPress site. Whether you’re looking to improve performance, optimize SEO, add custom features, or integrate with third-party services, plugins make it easy to customize your site without touching core code. With thousands of plugins available, it can be overwhelming to know where to start or how to build one yourself.
Explore our latest articles on Martech Zone to discover powerful plugins that can transform your site, along with practical guides on building, customizing, and managing your WordPress plugins. Whether you’re a beginner or seasoned developer, these resources will help you unlock the full potential of your WordPress installation.
Articles Tagged wordpress plugin:
- Analytics & Testing
Drive More Leads With Landingi’s Landing Page Builder for WordPress
While most marketers simply insert a form on a WordPress page, that’s not necessarily a well-optimized, highly converting landing page. Landing pages typically have several features and associated benefits: Minimal Distractions – Think of your landing pages as the end of the road with minimal distractions. Navigation, sidebars, footers, and other elements can distract your visitor. A landing page builder…
- Content Marketing
How to Automatically Share Your WordPress Posts to LinkedIn Using Zapier
One of my favorite tools for measuring and publishing my RSS feed or my podcasts to social media is FeedPress. Unfortunately, the platform doesn’t have LinkedIn integration, though. I reached out to see if they were going to add it and they provided an alternate solution – publishing to LinkedIn via Zapier. Zapier WordPress Plugin to LinkedIn Zapier is free…
- Content Marketing
How To Easily Check, Monitor, And Fix Broken Links in WordPress
Martech Zone has gone through multiple iterations since launching in 2005. We’ve changed our domain, migrated the site to new hosts, and re-branded multiple times. There are now over 5,000 articles here with almost 10,000 comments on the site. Keeping the site healthy for our visitors and for search engines in that time has been quite the challenge. One of…
- Content Marketing
ICanLocalize: Affordably Translate Your Business Site To Reach New Audiences
My agency is working assisting a bilingual healthcare-related company to build out their site, optimize it for search, and to develop marketing communications out to their clients. While they had a nice WordPress site, the people that built it depended on machine translation for visitors who spoke Spanish. There are three challenges with the site’s machine translation, though: Dialect –…
- E-commerce and Retail
Omnify: An Online Reservation, Booking, and Payment Platform
If you’re a gym, studio, trainer, tutor, coach, or any other kind of business where you need to reserve time, take payments, manage customer reminders, and communicate offers to your customers, Omnify is a purpose built solution specific for your business needs… whether you’re location-based or an online business. Omnify Reservation System Accept Bookings, Payments & Manage Waitlists from web…
- Content Marketing
How to Pass and Store a Salesforce Contact ID with Gravity Forms and WordPress
My Salesforce Partner agency is working with an enterprise organization right now to implement Salesforce, Marketing Cloud, Mobile Cloud, and Ad Studio. Their websites are all built on WordPress with Gravity Forms, a fantastic form and data management tool that has a ton of capabilities. As they deploy campaigns via Marketing Cloud in email and Mobile Cloud in SMS, we’re…
- Content Marketing
It’s Time to Raise Your RSS Feed From the Dead
Contrary to popular belief, feeds are still roaming the face of the internet… or at least the underworld of it. Content syndication may be being consumed by applications and websites more than people using a feed reader… but the opportunity to ensure your content is distributed and looks great across devices is still a plus for content strategies. I was…
- Content Marketing
Jetpack: Enhance WordPress’ Internal Site Search Capabilities with Advanced Search
Consumer and business browsing behaviors continue to change as they self-serve and seek the information they need without contacting your company. While taxonomies, breadcrumbs, related content, and design are critical user interface elements that assist visitors, internal site search is often overlooked. WordPress Site Search While WordPress has had an internal search functionality since its inception, it’s largely dependent on…
- Customer Data Platforms
Gravity Forms: Easily Build Forms in WordPress to Capture Leads
Utilizing WordPress as your content management system is pretty much the norm nowadays. Many of these sites are beautiful but lack any strategy for capturing inbound marketing leads. Companies publish whitepapers, case studies, and use cases in great detail without ever capturing the contact information of the folks who download them. A good inbound marketing strategy is developing a website…
- Content Marketing
WordPress Plugin: Open A Video In A Lightbox with Elementor
We’ve adopted a website with a client that was built with Elementor, a fantastic drag-and-drop editing plugin for WordPress that transforms the ease of building complex, beautiful, responsive layouts without programming or the need to understand shortcodes. Elementor does have some limitations, one of which I ran into working on a client site. They wanted a button that opened a…
