Youtube
Articles Tagged youtube:
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How And Why To Register A Distribution Email Address for a Corporate Google Account
When my agency started working with a client, we requested that they provide us access to their Google accounts with full permissions. This enables me to research and optimize their Google tools – including Search Console, Tag Manager, Analytics, and YouTube. The company gets confused about who owns the Gmail account used to log in and maintain those properties. And the…
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Checklist: How to Create Content That Is Inclusive
As marketers focus on content that engages audiences, we often find ourselves ideating and designing campaigns with small groups of people similar to ourselves. While marketers strive for personalization and engagement, being diverse in our messaging is often overlooked. And, by overlooking cultures, genders, sexual preferences, and disabilities… our messages meant to engage can marginalize people who aren’t like us.…
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5 Reasons Why Your Business Needs A Video Marketing Strategy
This month I’ve been taking some time to both clean-up my YouTube channels as well as getting serious about producing more videos to accompany my articles. There’s no doubt as to the power of videos – both live and recorded – on engaging prospects and customers. 99% of businesses that used video last year say they plan on continuing… so obviously…
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5 Video Editing Tips for Marketers
Video marketing has become one of the top marketing methods in the last decade. As equipment and editing programs become more commonly used, the prices of these have dropped, making video production much more affordable. However, it can be tricky to get just right the first few times you try it. Finding the right way to set a video up for…