Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
-    Writing Doesn’t Suck, It Just Requires PracticeMy best friend's wife, Wendy Russell , is a television producer and writer. She hosted a successful series on HGTV called She's Crafty. We've been good friends for almost 20 years now and I've been in awe of her creative… 
-    Unlocking SaaS Growth Through Organizational MaturityCustomer experience ( CX ), internal collaboration, and agile decision-making are key factors that define market leaders. SaaS companies can no longer afford to operate in silos or underutilize their technology stack. The maturity model developed by the Chess Media… 
-    ActiveCampaign: Why Tagging Is Critical To Your Blog When It Comes to RSS Email IntegrationOne feature that I think is underutilized in the email industry is the use of RSS feeds to produce relevant content for your email campaigns. Most platforms have an RSS feature where it's pretty simple to add a feed to… 









