Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
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WordPress: How To Check If The User is Logged, Determine Their Role, And Modify Content
We have a lot of authors on Martech Zone but not all of them are familiar with WordPress and how to log in and publish on the site. WordPress can identify whether or not you're logged into the platform using…
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OpenID Installed and at the Ready!
If you've not heard about OpenID , it's an interesting new technology on the web. Given all of the different websites and logins/passwords that one needs to remember these days, this technology could be either a blessing or a curse.…
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SPAM of the Day
Even with all the SPAM filters in the world, I still get SPAM. I hate SPAM, but I have to admit one of my guilty pleasures as I scan through the SPAM, I tend to read some. I quickly scan…
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WordPress: How to Build And Publish A Tag Cloud
It may seem a bit outdated, but I still appreciate the usefulness of tag clouds . Internally, tag clouds visually display what the focus of my content has been and allow me to identify whether I'm writing too much content…
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Promote Blogs to Boost Your Site Rank
RSS is an amazing thing. Many people don't recognize the power of blogs and how they can assist your site statistics. Here's a great example of how you can promote other blogs AND boost your own site rank with Search…
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Hello, I’m a Mac. And I’m a PC.
We all love Apple's commercials that poke fun at PCs. While I'm an Apple household, I think that sometimes Mac users are a bit over the top of how great their platform is, so I decided to poke a little…
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Can Your Registrar Cut You Off?
With the big todo about GoDaddy's cancellation of it's customer (who now has his own campaign: NoDaddy.com), I decided to look into some other registrars, including my own, to see if they could pull the plug as easily as GoDaddy…
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Is Domain Parking Worthwhile?
Domain parking refers to the practice of registering a domain name without building an active website on it. The registrar or a third-party parking service provides a generic landing page, often filled with pay-per-click ( PPC ) ads or related…
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Can I get my money back, Wikipedia?
I'm not a huge contributor to Wikipedia . However, in the past I have donated some money to the foundation and contributed content to their site. I love Wikipedia... I use it all of the time and I reference it…
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Direct Mail that Works!
I've been meaning to write about this since before the New Year but I had to get the 'ol scanner out to pull together these images of some direct mail I've received recently. The bottom line is that some direct…
