Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
-    The Strategies That Are Killing Your Content Marketing #CONEXYesterday I shared how much I learned about building ABM strategies at CONEX, a conference in Toronto with Uberflip. Today, they pulled out all of the stops by bringing in every marketing superstar the industry had to offer - Jay… 
-    Sitelock: Protect Your WordPress Website and VisitorsWordPress security is one of those things that's often left until it's too late. About once a quarter I'm asked to help clean up a site that's been attacked. The attacks happen because WordPress is left without updating and a… 
-    Four Common Characteristics With Companies Who Transformed Their Digital MarketingI recently had the pleasure to join the CRMradio podcast with Paul Peterson from Goldmine , discussing how companies, both small and large, are leveraging digital marketing. You can listen to it here : https://crmradio.podbean.com/mf/play/hebh9j/CRM-080910-Karr-REVISED.mp3 Be sure to subscribe and… 
-    How to Measure the ROI of Your Video Marketing CampaignsVideo production is one of those marketing strategies that's often under-rated when it comes to ROI. A compelling video can provide the authority and sincerity that humanizes your brand and pushes your prospects to a purchase decision. Here are some… 
-    Pinegrow: A Stunning Desktop Editor with WordPress IntegrationCreating modern websites has never been more demanding. Developers and designers face increasing complexity — from mastering responsive frameworks to navigating between visual mockups and production-ready code. While cloud-based website builders often prioritize ease over flexibility, professional web developers need… 
-    Epson LightScene: Interactive Retail Experiences with Digital ProjectionThe retail experience will consistently outperform the online experience. Even with the addition of augmented and virtual reality, consumers may buy online... but still love to experience a product. It's why retail establishments have transformed themselves over the last decade… 









