Martech Zone’s Most Popular Articles

This is the most popular content on Martech Zone.

  • Marketing ToolsFoxit: PDF, E-Signature, Document Management Tools

    Foxit: Elevate Your Document Management, E-Sign Workflows, and PDF Experience

    Efficient document management is essential. From editing PDFs to integrating advanced e-signature capabilities, businesses need robust, user-friendly solutions that streamline workflows. However, traditional tools often have limitations due to high costs, outdated technology, or poor integration with other software. Foxit Foxit provides a powerful alternative with its suite of products designed to transform how organizations handle digital documents. Foxit is…

  • Marketing & Sales VideosPD2 1565

    Your Checklist for a Successful Technology Festival!

    This last weekend, we kicked of the first Music, Marketing & Tech Midwest Event (#MTMW) – an event here in Indianapolis to raise money for the Leukemia and Lymphoma Society in memory of my Dad who we lost last year. This is the first event that I’ve ever put on so it was quite terrifying. However, it went off without…

  • Content Marketingreorganize rewrite retire

    Reorganize, Rewrite and Retire Content

    There’s always such a giant demand for new content that most of us are simply struggling to keep up with writing compelling content that provides value to our audience. This infographic from Marketo on maintaining great content is solid advice. Reorganize – I might use repurpose as the term for this, but we often utilize research, stories and graphics across…

  • Advertising Technology
    television

    Television’s Dynamic Evolution Continues

    As digital advertising methods proliferate and morph, companies funnel more money into television advertising to reach viewers who spend 22-36 hours watching TV every week. Despite what the advertising industry rumblings might lead us to believe over the past few years citing the decline of television as we know it, television advertising is instead alive, well, and producing solid results.…

  • E-commerce and RetailEdgemesh Site Speed as a Service

    Edgemesh: The ROI of E-commerce Site Speed as a Service

    In the competitive world of e-commerce one thing is certain: Speed matters. Study after study continues to prove that a faster site leads to increased conversion rates, drives high checkout values and improves customer satisfaction. But delivering a fast web experience is difficult, and requires both an in-depth knowledge of web design and secondary “edge” infrastructure that ensures your site…

  • Analytics & Testingseevolution heatmap

    SeeVolution: Heatmaps and Real-Time Analytics

    Businesses of all sizes are always on the hunt for ways to improve their website and to increase website conversion rates. The SeeVolution toolbar uses overlay technology, which allows users to view website analytics without ever leaving the page, providing accurate and comprehensive analytics at a glimpse of an eye. SeeVolution’s technology helps users instantly improve their website with a…

  • Content Marketing
    Different Types of Content To Produce for Content Marketing

    Infographic: How to Mix Up Your Content Marketing

    I enjoyed this infographic from JBH and the story and imagery it produces as you think about content. 77% of marketers now utilize content marketing and 69% of brands create more content than they did a year ago. And just as everyone has a taste for their favorite cocktail, it’s important to remember that your audience is diverse – with…

  • E-commerce and RetailE-commerce Omni-channel Communication Strategies

    Workable Strategies for Omni-Channel Communication

    A brief explanation of what Omni-channel communication is and specific features and strategies within it for marketing teams to increase their customers’ loyalty and value.

  • Marketing ToolsMacDroid: MacOS Android File Transfer App

    MacDroid: The Ultimate Solution for Seamless Android-Mac Connection

    Moving files between Android devices and MacOS can be frustratingly complex. Many users struggle with compatibility issues, slow transfer speeds, and unreliable connections interrupting their workflow. Moving files between Android devices and MacOS without specialized software presents several challenges. Common workarounds include: Cloud Services: Requires uploading files first, consuming time and data. Large files often face upload restrictions and slow…

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